ACHIEVEMENTS & MILESTONE
We have been associated with over 20 global exhibitions (including the biggest and best in this sector like Intertextiles Shanghai, Texworld Paris , Milano Unica etc) for promotions, some of the events globally with a complete content solutions ( Global Media/Press Relations, Content Creations – press releases, capturing event LIVE and promotions through our channels as well as other leading global business media ).
We have also been working with many trade promotion bodies like HKTDC in Hong Kong, CNTAC in China among others and in India with AEPC, CITI, CMAI for some projects in this industry.
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Indian e-commerce players need better strategies to lure customers
Experts believe without effective e-commerce, India’s post-pandemic economic recovery would be harder than it is now. E-commerce players like Myntra and Amazon are helping physical stores overcome difficulties in delivering... Read more
Crisil predicts 25-30 per cent fall in revenues of RMG makers in FY21
Crisil Ratings predicts a 25-30 per cent decline in revenues of RMG makers in ongoing financial year due to the prolonged lockdown and lower discretionary spending. The agency expects this... Read more
From casual to need-based, COVID-19 changes consumer’s shopping habits
Shopping, the favorite hobby of many Indians; especially women, is undergoing a paradigm shift with the pandemic altering not just the modes of shopping, but the products being bought. While... Read more
India expects ‘V’ shape economic recovery from next year: Fin Min
Speaking at a virtual conference organized by the Federation of Indian Chambers of Commerce and Industry (FICCI), finance ministry official said the government was expecting a "V" shape economic recovery... Read more
Apparel brands and retailers defer new launches owing slow demand
Apparel brands and retailers have deferred new launches for this season owing to the extremely slow recovery in consumer demand that resulted from the above-mentioned situation, While a big number of... Read more
Designer Archana Kochhar distributes masks to frontline workers
Designer Archana Kochhar and her team understand that no amount of appreciation will suffice to acknowledge the efforts of the frontline workers who are risking their lives without a thought... Read more
Emotional connect, less wastage fuels demand for bespoke fashion in India
The growing emphasis on quality over quantity is boosting demand for customized fashion in India. With people buying less, their interest in off-the-rack clothes is weaning, feels designer Payal Singhal... Read more
Weekend shopping shrinks as consumers shop during weekdays, office hours
With consumers venturing out more during weekdays and office hours, the trend of weekend shopping has shrunk to a third. This change is mainly a result of closure of multiplexes,... Read more
Steady online retail revive demand as offline retailers gear up to boost sales
The nationwide lockdown being implemented to curb COVID-19 spread has hit Indian fashion and apparel sector hard with sales recovering just 35 per cent that of January levels. Latest Redseer... Read more
High-street retailers stage quicker recovery than malls: RAI
High-street shopping destinations in metros like Delhi, Bengaluru, Pune, Kolkata are staging a quicker recovery than malls for retailers, says a survey by the Retailers Association of India (RAI). Stores... Read more
