05 July 2022, Mumbai:
Direct-to-consumer (D2C) athleisure brand Zymrat has launched its first offline store at Bengaluru’s Garuda Mall.
The brand sees huge growth potential in the offline space and plans further expansion to other parts of the country. Ujjawal Asthana, Co-Founder says, the first flexi retail experience centre will sell products that have recorded massive acceptance online. Ankita, Co-founder adds, the brand is committed to expanding offline through flexi retail, exclusive brand outlets, and multi-brand outlets.
Founded in 2018, Zymrat, an innovation-led performance wear brand, offers a wide range of training and running products such as T-shirts, shorts, joggers, and outerwear for men. It recently raised $500,000 (Rs 3.5 crore) in seed funding led by Dominor Investment Holding LLP.
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