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Adarsh Gill to focus on affordable fashion

Designer Adarsh Gill expects the slowdown to especially impact luxury fashion sales and therefore, plans to focus on her affordable clothing line ‘Defiance’ in future. Cost-cutting will be an inescapable part of businesses reactions to Coronavirus and the lockdowns. As around a third of the world is currently in lockdown, the economic fallout, including exports and domestic business, is expected to last for a long time.

Exporters don't see orders coming from early countries like Italy, France, and US that will take a long time to heal. For India, textile and garment exports make up a significant portion of its gross domestic product and so any change in figures will affect the whole Indian economy.

Adarsh Gill launched his eponymous brand in 1972 in New Delhi. Gill runs a couture line, menswear line, and homeware line as well as its Defiance line of fusion style ready to wear. The brand has two flagship stores in New Delhi and one in Mumbai.

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CMAI’s webinar highlights challenges facing industry today

CMAI’s webinar highlights challenges facing industry today

CMAI organized a webinar on April 5, 2020 on the theme ‘Flourish or Vanish in COVID-19 Economy’. The panelists included CMAI board members Rahul Mehta, Chief Mentor, Rakesh Biyani, President,... Read more

COVID-19: Indian fashion designers seek banks’ help to recover losses

COVID-19: Indian fashion designers seek banks’ help to recover losses

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CMAI survey reflects a bleak future for the industry post-lockdown

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Digital platforms become the new modes of interaction for Indian brands

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Brands face near term losses as retailers shut stores due to COVID 19

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Coronavirus threatens retail jobs, revenue growth in India

The Retailers Association of India (RAI) says, COVID-19 pandemic amid an economic slowdown has hit revenue at Indian retailers selling non essential items like clothes and jewellery by 75 percent... Read more

Despite FDI relaxations, single brand retailers choose local partners for India

Despite FDI relaxations, single brand retailers choose local partners for India

The Department for Promotion of Industry and Internal Trade (DPIIT) recently clarified that single brand retailers, owned by foreign companies, can fulfill their local sourcing requirements by procuring goods produced... Read more

Tracking the imaginative approach to a Fabindia's evolution

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Shubha Patvardhan, Professor of management at the UD’s Alfred Lerner College of Business and Economics, and J Ramachandran from the Indian Institute of Management Bangalore in their award-winning paper ‘Shaping... Read more

Tjori dedicates itself to beauty and strength of traditional Indian heritage

Tjori dedicates itself to beauty and strength of traditional Indian heritage

With its rich traditions and culture, love for ethnic wear never fades in India. Though many new trends and styles have been introduced lately, ethnic wear continues to be the... Read more

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