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Ayesha Accessories plans to focus on expanding e-commerce platform

Ayesha Accessories recently plans to reinforce their MBO network along with adding five more EBOs by end of this fiscal while working aggressively on their own e-commerce channel. Along with adding more EBOs in addition to their 19 stores and 90 SISs the brand will expand majorly through SIS formats and e-commerce channels.

Ayesha Accessories recently opened 3000 sq ft, spread across three levels, flagship store along with their new café outlet, Cafe Py. Jacquelin Kapoor, CEO, Ayesha Accessories says at present the brand has 90 MBOs with Central, Shoppers Stop and Project Eve and 19 standalone stores. It always wanted to have flagship store along with the new F&B entity, Cafe Py.

The brand has introduced some DIY services in the space to connect to the young travellers which the company caters to. From business perspective, it has grown 200 per cent from online, currently they are working on e-commerce site along with retailing via all leading online trading channels.

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Blackberrys’ A/W collection ups the fashion quotient of the free-spirited man

Blackberrys’ A/W collection ups the fashion quotient of the free-spirited man

Blackberrys, the brand from Mohan Clothing (MCCPL) has launched its new A/W collection. The collection is further categorised as: Mainline, Urban and Casual. “The collection, focusing on the free spirited... Read more

Source India 2018: Offers a great platform for buyers/suppliers of manmade texti…

Source India 2018: Offers a great platform for buyers/suppliers of manmade textiles

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Cut and sew garments by UFO to fuel company’s innovation drive

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The fashion and lifestyle sector, estimated at $80 billion in India, is growing at a CAGR of 10 per cent. Online fashion contributes around 7-8 per cent or approximately $6... Read more

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“Denim has seen many innovations such as cropped jeans, baggy jeans, straight leg jeans, detailing and embellishment jeans.” says Akash Manwani, AVP, Donear Retail Division. Donear owns menswear brands: D'Cot... Read more

Twills introduces six new concepts for A/W ’18

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As a brand which believes on innovation, the upcoming winter collection from Twills will introduce six new concepts: Him, Painted, Indi code, Pure, Club and Knitted Fabrics shirts. The ‘Him’... Read more

Bodycare International woos kids with innovative innerwear range

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Bodycare International has launched its latest international collection for kids featuring designer innerwear for boys and girls. The brand offers a diverse range of comfortable and quality innerwear with printed... Read more

Shingora hopes its new collection will attract fashionable customers

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Inspired by the night garden, the new collection from Shingora celebrates a triumph of blossoms and life under a gloomy and mysterious light. The spirit of the collection is tangible... Read more

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