The Mumbai-headquartered fashion brand Hopscotch has appointed Somu Vadali as chief product officer and Vivek Pawar as senior director of programs and growth. Vadali joins Hopscotch as the lead of data and product functions team. He has spent about 18 years of his 22-year career in Silicon Valley building digital and data products across consumer, retail, and fintech industries at Yodlee, Acxiom, Imprivata, and Nuance before he moved to Future Group in India. His expertise lies in leading global and complex initiatives with domain expertise including mobile, gamification, behavioral change, machine learning, biometric data, and speech recognition among others.
Meanwhile, Pawar joins the company as the senior director of programmes and growth. Having spent a few decades in the technology domain building products in the fashion ecommerce space, he founded StyleTag with a vision to disrupt the fashion space. His prior work experience also includes working closely and advising leading multinational organisations including Nordstrom and The GAP.