Feedback
A pioneer B2B media and publication platform connecting with Fashion Brands & Retail in India

Jack & Jones bold statements, intrinsic detail makes jeans stand out

Jack Jones bold statements intrinsic detail makes jeans stand outEnriching the heritage of authentic jeanswear, Jack & Jones, takes jeans intelligence, a notch higher with its Autumn/Winter ’19 collection. The brand introduces Japanese influences in this collection along with myriads of enzyme, ozone wash treatments and laser technology. “From embroideries to bold prints, distressed looks to graphics, this collection has been prudently designed to make consumers stand apart in a crowd,” notes the brand spokesperson. This season, bold statements and badges, intrinsic details are highlighted across themes and moods.

Global fashion trends for Indian tastes

A pioneer of street style and denim in India, Jack & Jones is Jack Jones bold statements intrinsic detailknown for its innovative styles and fashion that is on par with global trends. The brand offers latest denim trends that add a perfect mix of comfort, fashion and individuality to consumer wardrobes. It aspires to lead a denim revolution in the country through its extensive range of options. Its products are in sync with global trends in terms of colors, silhouettes and fabrics.

Jack & Jones doesn’t focusonly on urban markets. The brand has increased its footprint across all major Tier II and III cities in India. “These cities have a huge untapped potential, owing to evolving needs of young consumers who are influenced by pop culture and high fashion trends. As fashion is not only an industry but a lifestyle, we aim to expand our operations to as many cities and as many people as possible. Our product and brand imageries have turned out to be the key drivers of growth in this dynamic and ultra-competitive Indian retail market.”

Jack & Jones India currently has 70 stores and 482 shop-in-shops spread across the country. The brand is available with leading online partners. The brand is also available online through its website. “Online retail has allowed us to be closer to our customers across the country. The response has been encouraging and we look forward to increasing our product range online,” adds the spokesperson.

Brands adopt the omnichannel route

E-commerce helps a brand connect with its customers across the country. “This platform allows brands to be omnipresent, increases customer accessibility and remain relevant in retail. Every brand has realised over time that this industry cannot be dependent on just one channel,” says the spokesperson. Brands across all platforms in India have started focusing on incorporating technology into in-store and online experiences and are making a headway in the right direction.

LATEST TOP NEWS
  • 1
  • 2
  • 3
  • 4
  • 5
  • 6
  • 7
  • 8
  • 9
  • 10

Trends that shaped the global fashion industry in 2019

Trends that shaped the global fashion industry in 2019

The fashion industry once again took centrestage in 2019 as several new trends and disruptive startups moulding and shaping the market made up the year. Like their global counterparts, Indian... Read more

Bespoke shirt brand 16 Stitches thrives ahead in India and abroad

Bespoke shirt brand 16 Stitches thrives ahead in India and abroad

Though the market for made to measure clothing is still at a nascent stage, the concept is fast catching in India. “There is an increased consciousness amongst people about what... Read more

Duke Fashions felicitated with MSME Award

Duke Fashions felicitated with MSME Award

Duke Fashions (India), a lifestyle brand with an affluent track record in manufacturing quality readymade garments with contemporary styling, has been honored with ‘Punjab State MSME Award’ for its Outstanding... Read more

“We need to build a better infrastructure and bigger clusters to compete with ot…

“We need to build a better infrastructure and bigger clusters to compete with other countries.”

India’s share in global textile exports has declined while that of other countries like Bangladesh and Vietnam is increasing. HK Magu, Chairman, AEPC expounds on the reasons for this decline... Read more

Nauti Nati to introduce a kid’s ethnic wear range, enter more MBOs

Nauti Nati to introduce a kid’s ethnic wear range, enter more MBOs

Kids’ wear brand Nauti Nati plans to foray into the kids’ ethnic wear segment. The brand caters to boys in the age group one to five years and girls six... Read more

Global brands making a mark in India

Global brands making a mark in India

The fashion retail and luxury space in India is booming faster than ever. A plethora of internationally reputed brands are available through both brick and mortar stores and websites. ... Read more

Cottonking continues innovating with shirts, plans retail expansion

Cottonking continues innovating with shirts, plans retail expansion

Popular shirts brand Cottonking has introduced a variety of shirts in its current range. “These include shirts with a carbon peach finish, stain-resistant shirts and a new range known as... Read more

Deal Jeans enhances its denim collection with a new kid’s range

Deal Jeans enhances its denim collection with a new kid’s range

“The act of wearing clothes has become a form of art, one that we call fashion,” says Sameer Patel, Chairman, Deal Jeans which has launched a new denim collection for... Read more

Skechers India plans 500 stores across India

Skechers India plans 500 stores across India

Skechers India plans to set up 500 stores across India in the next few years. These stores will be set up in Tier II and III cities. The brand also... Read more

Toonz Retail’s A/W collection stirs up a child’s enthusiasm

Toonz Retail’s A/W collection stirs up a child’s enthusiasm

The latest A/W ’19 collection by Toonz Retail resembles the enthusiasm of a small child. Colorful, vibrant and energetic, the collection offers a comfortable party ensemble. “The collection though heavy... Read more

MOST POPULAR NEWS
Go to top