Kewal Kiran Clothing (KKCL), the company behind brands like Killer, Easies, LawmanPg3, Integriti and Desi-Belle, is fast expanding its retail presence by opening 46 new retail stores during the current financial year. This would take their total retail store count to 336. The company has already opened 35 stores and the remaining 11 stores would be opened in the current financial year.
KKCL has not only penetrated Tier I, II markets, but is also fast reaching Tier-III & Tier IV markets. Untapped cities such as Guntur, Bengusarai, Jaypore, Ramgarh, Amaravati, Ballia and Azamgarh are some places that are contributing significantly to the total revenues of the company.
With this expansion, KKCL will enhance its revenues by further penetrating into the market.