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Nykaa launches 175th in Mumbai

India's leading beauty and lifestyle destination, Nykaa inaugurated its 175th store, a new Luxe outlet in Bandra, Mumbai.
Spanning 2,500 sq ft across two floors, the store offers an immersive beauty experience that underscores the importance of physical spaces in the discovery of luxury beauty products.
A haven for beauty enthusiasts, the store boasts an impressive array of exclusive brands and personalised beauty service including cutting-edge skin consultations utilising the latest skin analyser technology. Customers can indulge in a luxurious experience at Aveda's Dry Bar for exquisite hair treatments and explore Dyson's revolutionary hair styling tools.
The shelves of the store are adorned with exclusive brands such as Charlotte Tilbury, Urban Decay, Kay Beauty, Nykaa Cosmetics, The Ordinary, Kiehl's, Murad, Dr. Barbara Sturm, and YSL Beauty, alongside esteemed names like MAC, Estee Lauder, Lancome, Carolina Herrera, Benefit Cosmetics, and Laneige.
Nykaa opened its first store at Terminal 3 of Delhi's Indira Gandhi International Airport in 2014. Its new store in Mumbai epitomises the e-tailer’s belief in the potency of physical retail, characterised by innovation and a steadfastly customer-centric approach that continues to redefine the beauty retail landscape in India.

Nykaa launches 175th in Mumbai

Saks Fifth Avenue store to host Sabyasachi Mukherjee collection

An exclusive presentation by renowned Indian designer Sabyasachi Mukherjee will be held by the flagship store of Saks Fifth Avenue in Beverly Hills.

Recently relocated to the iconic old Barneys New York building on Wilshire Boulevard, the department store will unveil an limited-edition collaboration with Mukherjee.

Scheduled from March 05-16, 2024, the upcoming presentation will introduce a special red carpet capsule collection named Cinématique, exclusively curated for the Saks partnership. This collection encompasses couture pieces, women’s and men’s ready-to-wear ensembles, accessories, and exquisite jewelry, including a selection of unique high jewelry items. The theme of Cinématique is inspired by the vibrant world of Bollywood, the elegance of Kolkata's private clubs, and the grandeur of the Nizam of Hyderabad.

The presentation will feature elaborate visual installations throughout the five-story structure of the flagship store, immersing visitors in the brand's world of splendor and sophistication. Additionally, Mukherjee will host private appointments with clients in three dedicated styling suites on the store's fifth floor from March 08-10, 2024 offering an exclusive opportunity to experience the designer's artistry firsthand.

Mukherjee’s global footprint includes stores in India and Dubai, along with a flagship adorned with 31 chandeliers in New York City. The designer's influence transcends borders, having collaborated with esteemed international brands such as Christian Louboutin, H&M, and Morgenthal Frederics.

Saks Fifth Avenue store to host Sabyasachi Mukherjee collection

Department store chain Lifestyle opens first store in Ahmedabad

Landmark Group’s department store chain, Lifestyle has entered the Aurangabad market with the brand’s first store in the Prozone Mall on API Road.

Spread across 22,000 sq ft, the store is the Lifestyle’s 19th store in Maharashtra and 112th in India. Offering an omnichannel experience, the store boasts of features like self-checkout and ‘click and collect’ that allows customers to order online and pick up from a Lifestyle store of their choice.

In the upcoming financial year, Lifestyle plans add 4-5 more stores in Gujarat and Maharashtra. These will include stores in new towns as well as new catchments in existing cities, says Vivek Thilakan, Senior Vice President-Operations (West), Lifestyle International.

A large format department store, Lifestyle offers apparel, footwear, children’s wear and toys, furniture and home furnishings, and personal grooming.  A Lifestyle store is typically spread across 20,000 – 50,000 sq. ft. depending on the location and assortments.

The brand houses more than 350 national and international brands including Louis Philippe, Van Heusen, Arrow, Park Avenue, Benetton, Nike, Adidas, Allen Solly, Levis, Tommy Hilfiger, Swatch, Tissot, and Tag Heuer.
In May 2023, the department store chain opened its 100th store. In the next four years, it plans to open at least 50 new stores across the country.

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Brand Studio Lifestyle aims for Rs 2,000 crore GMV in FY2024

Having achieved a gross merchandise value (GMV) of Rs 1,300 crore in FY2023, Brand Studio Lifestyle aims to increase it to Rs 2,000 crore in FY2024.

The house of brands also aims to diversify its retail presence by entering offline markets and launching large-format stores nationwide. Additionally, it plans to sustain growth through category expansions, global retail ventures, and strategic partnerships, maintaining their commitment to delivering real-time fashion to a widening customer base.

Operating six distinct brands, including Highlander, Tokyo Talkies, Vishudh, Locomotive, Ketch, and Hoop, Brand Studio Lifestyle caters to diverse fashion needs, serving over 300 million customers with 25,000 styles across 30 categories.

Primarily a digital-first enterprise, Brand Studio Lifestyle leverages leading e-commerce platforms like Myntra, Flipkart, Amazon, Ajio, and their direct-to-consumer website and app. With over 65 per cent of customers hailing from Tier I and II cities, it also extends its reach through shop-in-shops and online platforms in GCC countries.

Inventory management is streamlined through a sophisticated tracking system, allowing agile adjustments to meet demand. The company collaborates with over 400 supply chain partners and manages vast warehouses dispatching 80,000 units daily.

Brand Studio Lifestyle aims for Rs 2,000 crore GMV in FY2024

Fabindia champions India’s 5F vision at Bharat Tex 2024

A renowned indigenous lifestyle brand, Fabindia championed India's 5F vision at the Bharat Tex Global Textile Expo 2024. This vision, spearheaded by PM Narendra Modi, embodies a comprehensive approach to the textile industry, encompassing sustainability, innovation, and global competitiveness. Since its inception in 1960, Fabindia has been a trailblazer in driving positive change across the entire value chain.

Under the banner of its ESG campaign 'Designed for Impact - Community, Process, and Products,' Fabindia showcased the vibrant tapestry of Indian craftsmanship, celebrating textiles for apparel and home. Rooted in Indian heritage and culture, the brand is fortified by sustainable practices, actively exploring new avenues in recycling and upcycling, from exquisite home furnishings to timeless apparel pieces.

The brand's participation in the expo aimed to celebrate Indian artisans' unparalleled craftsmanship while emphasising its dedication to community development and innovation. At the expo, Fabindia showcased its diverse offerings in both apparel and home collections. From mesmerising handblock prints to elegant embroideries and magnificent weaves, the brand remains steadfast in its eco-conscious processes, empowering over 55,000 artisans across various clusters.

FabHome's collection featured exquisite handwoven rugs known as Panja Dhurries, timeless upholstery options, and exquisitely crafted curtains and cushions, adding character to any space. Additionally, Fabindia presented unique offerings like 'Shunya' and 'Punh,' upcycled from discarded single-use plastic bottles and fabric leftovers from production, respectively, showcasing the brand's commitment to creating a positive impact on society and the environment.

Fabindia champions India’s 5F vision at Bharat Tex 2024

Bengaluru emerges a booming market for luxury brands in India

Riding the wave of India's rising luxury market, Bengaluru, India's Silicon Valley, is attracting a growing number of international luxury brands. With its affluent population, driven by tech professionals and entrepreneurs, and established families with wealth, the city offers a unique and promising market.
What makes Bengaluru attractive
One major draw is it high-spending demographics. Bengaluru is home to over 10 million people it is the third most populous city in India. Bengaluru boasts of a large population of high-net-worth individuals (HNWIs), with over 12,600 millionaires 50 centi-millionaires, eight billionaires and a growing presence of tech professionals with high disposable incomes. As designer Aviva Bidapa says, "Louis Vuitton bags are more common [here] than grocery bags. Everyone has them." Little wonder wy Louis Vutoon established a store in UB City 15 years ago, reflecting the city's growing demand for luxury brands. Beside techies, the city is home to "old money" families, Kannada film industry stars, and sports personalities who contribute to the luxury market.
While historically known for its conservative approach to luxury, Bengaluru is witnessing a shift towards international brands and streetwear, with sneakers gaining popularity. Malls like UB City and Phoenix Mall of Asia, The Collective offer diverse brands and experiences alongside online platforms like Tata Cliq. These are the preferred channels for international brands. Moreover, high import duties make luxury goods in India more expensive compared to other markets, but personalized service and curated experiences can attract local buyers.
While international brands like Louis Vuitton and Ferragamo are present, the city also boasts a thriving local luxury scene with designers like Shantanu & Nikhil have store there, then there is Aviva swimwear, founded by Aviva Bidapa to cater to Bengaluru's growing luxury scene. Angadi Heritage, the opulent store selling silk saris and contemporary Indian designer brands. Sneaker Stories India, an Instagram account promoting the sneakerhead community in Bengaluru. Ensemble the multi-brand Indian designer store is located in the popular Jayanagar neighborhood.
Indeed Bengaluru's unique blend of tech-driven wealth, diverse consumer cohorts, and evolving preferences make it a promising market for international luxury brands. By understanding the local landscape, adapting their approach, and offering personalized experiences, brands can tap into this thriving market and contribute to its continued growth.

Bengaluru emerges a booming market for luxury brands in India

Shivan & Naresh teams up with MyTrident for a home linen collection

Renowned luxury fashion brand, Shivan & Narresh has teamed up with MyTrident, the flagship home furnishings brand of Trident Group, to introduce an exclusive capsule collection of premium bedding and bath essentials adorned with the label’s iconic prints.

Ushering in a new era in luxury home linen, the collaboration aims to seamlessly merge Shivan & Narresh's artistic flair with MyTrident's textile expertise.
The joint venture seeks to imbue households with a sense of true opulence and offer a stylish, high-quality experience to consumers, says the designer duo Shivan Bhatiya and Narresh Kukreja,

Unveiled at the BharatTex 2024 trade show on February 26, the collection showcases six of Shivan & Narresh’s signature prints inspired by their travels across India and South Korea. These vibrant designs, including Morning Calm, Palmera, Izu Juno, Surocco, Jaiscape, and Hututi, adorn bed sheets crafted from fine 400 thread count cotton and luxurious towel sets.

Neha Gupta Bector, Chairperson, MyTrident, says, the brand remains committed to constantly push the boundaries of creativity and craftsmanship. She believes, the collaboration will redefine the home decor industry by offering a designer experience that is accessible to a broader audience.

Shivan & Naresh teams up with MyTrident for a home linen collection

Swedish brand Gaston Luga debuts in India

Swedish lifestyle and accessories brand Gaston Luga has debuted in the Indian market with an aim to introduce its pragmatic designs to local shoppers. The brand has joined forces with several multi-brand online platforms to expand its reach.
Stating its commitment to merging Scandinavian elegance with functional design, Gaston Luga aims to revolutionise the Indian accessory scene, as reported by India Retailing. Known for its expertise in bringing global lifestyle labels to Indian consumers, Maison ID8 Brands,is facilitating Gaston Luga's entry into India, as per Indian Retailer Bureau.
Headquartered in Stockholm, Sweden, Gaston Luga specialiSes in crafting men's and women's bags tailored for everyday utility. Their product range spans from compact shoulder bags to backpacks, including specialised camera bags equipped with various compartments. The brand primarily operates through its global direct-to-consumer e-commerce platform.
In its Indian debut, Gaston Luga offers minimalist yet practical accessories on prominent multi-brand platforms such as Tata Cliq, The White Crow, and Ajio Luxe, catering to customers across the nation. The company's reach extends beyond India, with dedicated e-commerce platforms serving countries like the UK, US, and Thailand.
Highlighting its commitment to sustainability, Gaston Luga recently collaborated with renowned camera brand Nikon to unveil a camera bag line. Notably, the brand employs PETA-approved waterproof vegan leather in its products, as stated on its website.

Swedish brand Gaston Luga debuts in India

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