23 December 2021, Mumbai:
An alumnus of IIT Kanpur and IIM Bangalore, Himanshu Chakrawarti brings in over 30 years’ of rich experience in the retail sector in building lifestyle brands.
He will lead various functions at Snapdeal to drive the company’s Bharat-focused, value commerce strategy and steer various growth-related and operational initiatives.
He has an in-depth understanding of value retail and omni-channel distribution operations in India.
Prior to joining Snapdeal, New was the CEO of Unlimited Fashion, where he was responsible for setting the strategic direction and overseeing entire operations including curating brands and assortments, guidance on product designs, and pricing strategy. He also led the direct integration of over 75 stores with top e-commerce platforms and enabled real-time inventory visibility and fulfillment.
Unlimited Fashion is Arvind Lifestyle Brands’ value fashion retail chain with a focus on affordable fashion apparel and accessories for men, women, and children. Earlier this year, V-Mart Retail acquired Unlimited Fashion, adding its nearly 75 stores in west and south India to its national footprint.
E-commerce platform Snapdeal has developed a unique set of competencies to serve value-conscious customers. Founded in 2010 Snapdeal is India’s leading value e-commerce platform that has over the years helped Indian e-commerce grow beyond just brands and urban users.
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