Feedback
A pioneer B2B media and publication platform connecting with Fashion Brands & Retail in India

Malls lose out to online retail

Malls are facing an uphill battle in attracting young customers. India’s youth prefer shopping online to malls. Not only are millennials and post-millennials less likely to visit malls, they also tend to spend less time when they do visit, posing a challenge to malls, which are trying to rebrand themselves as recreational centers and meeting venues.

Millennials and post-millennials—whether working, housewives, students, freshers, or unemployed—prefer shopping online to shopping in malls. And it’s not through discounts that online retailers are able to woo customers. Digital shopping platforms have also started offering recommendation using data analytics to attract customers.

Because of size effects, the more people shop online, the better the recommendations they receive. For working adults who face long daily commutes, shopping online also offers the advantage of transit or on-the-go shopping.

Consumers find value in being able to compare prices from different sellers and to be able to read reviews posted online by others who have purchased the item. Consumers also go to a store to view something in person and then buy online to get the best deal.

LATEST TOP NEWS
  • 1
  • 2
  • 3
  • 4
  • 5
  • 6
  • 7
  • 8
  • 9
  • 10

Monte Carlo continues to make a mark with its knitwear collection

Monte Carlo continues to make a mark with its knitwear collection

Continuing to make a mark in knitwear segment, lifestyle brand Monte Carlo’s Autumn/Winter 2019 collection uses high-end quality yarns and fabrics inspired by latest trends from around the world. “We... Read more

Campus Sutra targets growth through product, retail expansion

Campus Sutra targets growth through product, retail expansion

“We keep pushing the envelope and introduce newer and better version of our products every season,” notes Aditya Agarwal, Co -Founder. “This season, we are focusing on technologies like UV... Read more

Asics expanding product range and retail network

Asics expanding product range and retail network

Rajat Khurana, Managing Director-Operations, Asics feels, yoga pants and gym clothes have taken over the mainstream apparel sector and are even threatening to dethrone denim as the go-to basic. The... Read more

Reliance set to disrupt e-com in India

Reliance set to disrupt e-com in India

Reliance Retail is working on creating the world’s largest online-to-offline platform. The behemoth is well positioned to create massive disruption in the market. It has a history of launching operations... Read more

Smag introduces athleisure series, expects 40 per cent market growth

Smag introduces athleisure series, expects 40 per cent market growth

Celebrating 10th year of its establishment, Smag Retails is introducing an athleisure series in sweat shirts and knitted coats in blazer categories. “Sweat shirts and jackets are in demand,” notes... Read more

H&M India sales cross Rs 1,100 crores

H&M India sales cross Rs 1,100 crores

H&M has crossed Rs 1,100 crores in sales in India during the year ended November 2018. The Swedish fashion retailer entered India in October 2015. The company has been lucky... Read more

Numero Uno looking to create meaningful classic products

Numero Uno looking to create meaningful classic products

In its S/S ’19 collection, Numero Uno focuses on macro trends. For example, Feeling Natural, is a theme inspired by nature, with its slubby, injected textures and home -spun structures in... Read more

Myntra chalks out new strategies to drive growth

Myntra chalks out new strategies to drive growth

A lot is taking place at Myntra. Firstly, the e-commerce company plans to move out of its current Bengaluru office in the next few months. Its parent company Flipkart Group... Read more

I Wear Me nurturing organic concept through retail and product expansion

I Wear Me nurturing organic concept through retail and product expansion

“India is still warming up to the idea of organic,” says Hina Palkar, Director, I Wear Me, a premier T-shirt brand that offers 100 per cent organic cotton tees. “Although... Read more

A promising season ahead for Oner with new collections

A promising season ahead for Oner with new collections

As per Rishav Jain, Managing Director of Oner, “T-shirts are the universal choice of women across the world due to their comfort and moderate pricing.” The brands summer collection 2019-20,... Read more

MOST POPULAR NEWS
Go to top