Feedback
A pioneer B2B media and publication platform connecting with Fashion Brands & Retail in India

Marks and Spencer’s India revenue up 10 per cent

Marks and Spencer’s revenue in India is growing at a CAGR of 10 per cent. Growth has been attributed to price restructuring, local sourcing and a strong focus on women’s fashion. The pricing strategy is to focus on upper-middle-class consumers, not limited to metros. Sourcing locally has helped cut prices further. Almost 30 percent of its products are sourced from India itself. In fact, India is one the top five sourcing hubs for the company’s global business. Women’s wear and lingerie are its fastest growing businesses. The lingerie business has seen a 40 per cent growth in the last two years.

Currently, the British retailer has 10 standalone lingerie stores in key metros and Tier II cities like Lucknow and Jaipur. It plans to open six stores in the next two months, of which three will be lingerie and beauty stores. The retail major launched a revamped product range at competitive prices, and also brought in a service proposition by introducing in-store stylists. After nearly two decades of operations in India, M&S has launched its first India-specific marketing campaign.

For M&S, India is the second largest market outside the UK with 71 stores. It is the only market where M&S has a dedicated approach focused solely on the Indian consumer rather than repurposing any products launched elsewhere.

 

LATEST TOP NEWS
  • 1
  • 2
  • 3
  • 4
  • 5
  • 6
  • 7
  • 8
  • 9
  • 10

CMAI requests government to levy additional import duty on RMG imports

CMAI requests government to levy additional import duty on RMG imports

The Clothing Manufacturers Association of India (CMAI) has written to the Minister of Textiles Smriti Zubin Irani, and the Minister of Commerce and Industry Piyush Goyal to consider levying a... Read more

India’s activewear market to reach Rs 997.8 billion by 2024

India’s activewear market to reach Rs 997.8 billion by 2024

A report titled, ‘Activewear Market in India 2019’ by ResearchAndMarkets.com, says the activewear market is estimated to reach Rs 997.8 billion by 2024, expanding at a CAGR of ~13.59 per... Read more

DFU Live Webinar #2: Highlights challenges to lure reluctant customers back to s…

DFU Live Webinar #2: Highlights challenges to lure reluctant customers back to stores

The Webinar #2 organized by DFU Publications-DFU LIVE in association with TRRAIN on the theme: ‘Consumer Bulao, Retailer Jitao’ (Spiking Consumption, Winning the Customer Back), saw experts highlighting the challenges involved... Read more

Indian apparel players gear up for the new normal

Indian apparel players gear up for the new normal

With the pandemic impacting both apparel manufacturers and retailers in India, these industry players are preparing themselves for the new normal. Speaking at a recent webinar by the Retail Association... Read more

CMAI welcomes economic package announced by the finance minister

CMAI welcomes economic package announced by the finance minister

CMAI has welcomed the measures announced by Nirmala Sitharaman, Finance Minister, especially those connected with the Government’s support to the MSME Sector – on which she focused on today. According to... Read more

Indian brands brace up with new strategies for post COVID-19 retail

Indian brands brace up with new strategies for post COVID-19 retail

With COVID-19, consumers are more likely to click their way to shopping from within the safe confines of their homes, hence, retailers across India are planning to double their investments... Read more

DFU Publications, TRRAIN webinar on spiking consumption post lockdown on May 15

DFU Publications, TRRAIN webinar on spiking consumption post lockdown on May 15

Uncertainty looms large across the fashion and retail world with no clarity about what could be the state and type of consumption pattern of fashion and apparel goods, largely considered... Read more

Lingerie business shrinks but demand to rise post lockdown

Lingerie business shrinks but demand to rise post lockdown

COVID-19 crisis is likely to result in a $9 trillion loss for economies worldwide. Many developed economies like Germany, France, Italy, Spain, Great Britain and US and several nations of... Read more

Delhi malls gear up to boost consumer confidence post lockdown

Delhi malls gear up to boost consumer confidence post lockdown

The global lockdown to check the Covid-19 has malls across India suffering the adverse effects of the pandemic. The major focus of malls in Delhi post lifting of lockdown will... Read more

Almost 54 per cent consumers to cut expenditure in malls: BCG Report

Almost 54 per cent consumers to cut expenditure in malls: BCG Report

A report by Boston Consulting Group (BCG) says, about 54 per cent consumers are expected to cut spending in malls largely to avoid crowds while boosting spends on channels like... Read more

MOST POPULAR NEWS
Go to top