Premier menswear brand Pan America has been growing at a CAGR of 12 to 15 per cent over the last three years. The brand expects a further spurt in growth over the next two years as it plans to expand operations across Punjab, Haryana and Rajasthan. “We will launch our winter wear collection soon,” affirms Rajkumar Lalwani, Director of the brand.
Adding casuals to its range
Primarily offering men’s formals, Pan America recently added a huge collection of men’s casuals to its range. “Our range of casuals include: shirts, jeans and cotton trousers,” Lalwani explains. “We’ve also entered the denim segment with jeans, accessories, and washes. Our price-performance ratio makes us an incredibly strong player in this segment.
A brainchild of Rajkumar Lalwani and Ashok Bhandari, Pan America, over the last 17 years has delivered great value for money to its customers. “Our brand mantra is to focus on delivering incredible value for money on one side and extremely aspirational fashions, with hundreds of new designs month after month,” says Lalwani. “We launch hundreds of new designs every month and ensure that the pricing strategy is attractive to the customer,” he adds.
Huge growth expected in retail presence
The brand recently opened its own 125,000 sq ft corporate office at Bengaluru with big godowns. The brand also has its own manufacturing facility that delivers the best in fashion. “We are also present in the Middle East, UAE and Dubai,” adds Lalwani.
Targeting male consumers over 18 years of age, Pan America started developing EBOs and SISs in the last quarter. The brand currently has 60 EBOs, 5,000 MBOs and 120 SISs. “We are available in 25 Lifestyle MBOs and are looking at huge growth this year,” he further states.