Shoppers Stop has closed its store at Swami Vivekananda Airport, Raipur, due to non-renewal of airport store premises agreement. During the last financial year 2017-18, sales from this store were Rs 354.8 lakh, which is 0.08 per cent of the turnover of the company. With this closure, the company has now 83 Shoppers Stop stores (including five airport stores) under operations.
This year Shoppers Stop will invest in customer relationship management and warehousing management systems to build on cross-channel customer service, supply chain and operations capabilities, enabling customer journeys, such as click and collect, endless aisle and ship from store.
The objective of the project is to create next generation of Shoppers Stop stores that can navigate across channels and establish it as the most preferred brand and retail destination. The project focuses on areas of assortment, customer loyalty, store footprint, private brands, positioning and omni-channel strategy.