Skechers USA was named at the 2018 Drapers Footwear Awards in London. Skechers started as a men's brand and now offers shoes for women and children. It also has men’s and women’s street wear. The men's Skechers collection has trainers, sandals, boots and shoes for every occasion, whether one is out playing sports, walking or needs some casual shoes with style. The brand is known for stylish footwear that doesn't compromise on comfort. The UK is the brand’s largest market in Europe and it continues to grow year after year.
The Drapers Footwear Awards recognize and celebrate outstanding performance, innovation and creativity among retailers, brands and individuals in this fast-paced sector.
Skechers offers two distinct footwear categories: a lifestyle division which offers comfort-focused, trend-right product for men, women and children, and the Skechers Performance Division for elite athletes and sports enthusiasts. Celebrity product endorsees for Skechers' collections include actress Kelly Brook, multi-award winning singer Camila Cabello, boxing great Sugar Ray Leonard, and baseball slugger David Big Papi Ortiz. Skechers Performance Division ambassadors include elite marathon champion and Boston Marathon winner Meb Keflezighi, and a team of pro golfers that includes Matt Kuchar, Brooke Henderson and Scotland’s Colin Montgomerie.