Feedback
A pioneer B2B media and publication platform connecting with Fashion Brands & Retail in India

Small e-commerce companies fighting to stay ahead

As Amazon and Walmart battle it out for a larger portion of India’s e-commerce market share, small e-commerce are worried about their future. Tech firms are now coming to the rescue of such physical store owners and helping them out with digital technologies. Snapdeal, which has turned its focus to the mass market, catering to the customers in Tier II and III towns, has witnessed a 40 per cent spike in seller activity which were previously dipping, leading to 2.5X growth in order volumes, revealed Snapdeal insiders.

On the other hand ShopClues, which has reportedly been shopping around for a buyer, plans to open a pan-India network of experience stores that will showcase its in-house exclusive labels like Digimate, Home Berry and MEIA. In the online world, economics in some segments such as grocery may be even more one-sided.

Anil Kumar, CEO of RedSeer Consulting says smaller firms do not have deep pockets to offer price, convenience, fulfilment at scale, they would necessarily have to offer customers a unique value proposition that the big players do not have, in order to survive.

E-commerce is still only 2 per cent of retail, so there are opportunities for multiple players operating in different segments of the consumer spectrum. All is focussed on the lower-income Bharat consumers who are largely underserved, and that’s a huge opportunity, says Sanjay Sethi, co-Founder and CEO, ShopClues.

LATEST TOP NEWS
  • 1
  • 2
  • 3
  • 4
  • 5
  • 6
  • 7
  • 8
  • 9
  • 10

Toonz Retail on a major product, retail expansion spree

Toonz Retail on a major product, retail expansion spree

The Spring/Summer’19 collection of Toonz Retail is based on the theme: Spring garden, Fun Fiesta and Blue Safari for its Wow Mom range aimed at new born to three years... Read more

Celio to expand fashion horizon with a linen range

Celio to expand fashion horizon with a linen range

“Celio brings a breath of freshness to Indian fashion with its chic and relaxed menswear,” says Abhishek Shetty, Head-Marketing, PR & Loyalty. The brand in its upcoming collection will focus... Read more

PwC estimates drastic fall in online sales by 2022 with e-com policy curbs

PwC estimates drastic fall in online sales by 2022 with e-com policy curbs

As per a draft analysis by global consultants PwC new investment restrictions from foreign companies for its e-commerce sector, which includes giants such as Amazon.com Inc and Walmart-owned Flipkart, could... Read more

Sonari makes women feel beautiful with its new range of bras

Sonari makes women feel beautiful with its new range of bras

“We aspire to make our consumer embrace what she is and fall in love with themselves with our products,” says Dipesh Kubadia, Director of the leading lingerie brand Sonari. The... Read more

July captures domestic market with stylish range

July captures domestic market with stylish range

“Believing that you are beautiful is the first step towards understanding your worth as a woman,” says Sumant Bajaj, Managing Director, Pearl Clothing, owner of premium apparel brand July. The... Read more

New trends to shape Indian luxury industry in 2019

New trends to shape Indian luxury industry in 2019

As per Assocham, the luxury industry was expected to reach $30 billion by 2018-end. But unstable political atmosphere, floundering rupee, growing uncertainty hindered growth with the global slowdown of 2020... Read more

BAMA, Bengaluru based new association to organise maiden trade fair in February

BAMA, Bengaluru based new association to organise maiden trade fair in February

Bengaluru-based ready-to-wear clothing manufacturers recently collaborated to form the ‘Bangalore Apparel Manufacturers Association’(BAMA ), a registered forum that would facilitate collaboration, connection between the manufacturers. Since its inception, the forum... Read more

Now, Cantabil aims to make a mark in kidswear, eyes 12% growth this year

Now, Cantabil aims to make a mark in kidswear, eyes 12% growth this year

“Our new kid’s collection will take some time to come to the level of our existing collections,” notes Deepak Bansal, Director, Cantabil. The brand is already and established name in... Read more

Ultimo empowers full-figured women with its new shapewear collection

Ultimo empowers full-figured women with its new shapewear collection

Now, women can bid adieu to their uneven bulges with Ultimo’s new collection that provides customers with three cutting edge shapewear designs targeting different areas of the body. “The collection... Read more

PrettySecrets aims to be the ultimate lingerie brand for Indian women

PrettySecrets aims to be the ultimate lingerie brand for Indian women

Leading lingerie brand PrettySecrets, looks at innerwear as the foundation of a person’s outwear. “Based on this philosophy, we provide products that are high on functionality and comfort while being... Read more

MOST POPULAR NEWS
Go to top