In 2020, the South India Garment Fair will complete 25 years of existence. The fair, which started in small hotels, has grown in terms of space occupied. This year, the fair held from July 30 to 31 at the Palace Ground in Bengaluru, was spread over 50,000 sq. ft. with around 90 stalls. Anurag Singhla, Vice President and Convener of the event noted, “We have recorded excellent growth over the years. Today, the fair boasts of the biggest names in the industry such as Jockey, Cool Colors, Otto, Diya, Zoop, Zola, etc. Response is better than the last year with more genuine buyers.”
Bigger space an attraction
Exhibitor Virender Joshi from Smag Retails participating for the fifth time said, “Though we met some potential partners, the audience profile could have been better. However, this year we got a proper place unlike last year when the event was held in a hotel.” Kidswear brand E -Teenz, which also has 10 sub brands came from Kolkata to attend the event, pleased with their stall at the event they felt the space was enough to carry out business deals.
Low visitor turnout a dampner
However, not all participants were happy with the turnout at the event. Raj Kumar Merani, Eurotex International, which owns brand Imara said, “It’s not been a satisfactory experience for us. Visitor turnout is below expectations and we may not attend the next edition.” Similarly, Kamlesh Thakkar, Owner, Zillion said, “Though the event has been well-organised, visitor turnout is not enough. We are looking for more avenues for growth and publicity.”
A catalyst for garment manufacturers
Established over a decade ago, South India Garment Association (SIGA) was formed with a vision to create a platform for manufacturers, distributors, agents as well as retail traders. The association works for the upliftment of garment trade and industry in the region. It represents manufacturers and traders not only from Karnataka but also other parts of the country.
A catalyst between the government and industry, SIGA deals with issues such as sales tax, entry taxes, excise duty, rules of packaged commodity act etc. The association helps manufacturers upgrade their infrastructure with the help of industry. It started organising the annual garment fair to update manufacturers and retailers on the latest developments in the industry. The fair thus provides an optimum solution to manufacturers in terms of their requirement – be it agent, franchisee, distributor or retailer.