24 August 2022, Mumbai
The Silk Mark Expo was inaugurated by DarshanaVikramJardosh, Minister of State for Textiles and Railways in New Delhi. Featuring 39 exhibitors from 12 states, the expo runs from Aug 22-28, 2022.
The exhibition aims to protect India’s rich silk heritage and empower the women weavers and workers engaged in the sector with greater opportunities to earn a better living. The government is taking many steps to promote this industry, said Jardosh.
With Indian textiles standing on the cusp of a global opportunity, Central Silk Board has ushered in a new regime to ensure that silk products carry specific markings about their contents for pro-consumer information through a process of labeling, added Jardosh. A scheme has been enacted in the name of “Silk Mark” by the Silk Mark Organization of India.
The scheme aims at generic promotion of silk and building brand equity of Indian Silk at home and abroad. It also protects the interests of not only the silk consumers but all stakeholders of the silk value chain including farmers, reelers, twisters manufacturers, and traders of pure silk, she added further.
Silk Mark is a quality assurance label, signifying that the product to which it is affixed is made of pure silk. It can be affixed to Silk yarn, sarees, dress materials, made-ups, furnishing materials, and other silk products made up of 100 percent natural silk.
With more than 4300 members and over 4.3 crore Silk Mark labeled products in the market, ‘Silk Mark Organisation Of India’ spearheads the quality movement in silk.
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