After foraying into online space with Amazon India, the Uttar Pradesh government is in discussion with another e-tail giant Flipkart to sell Khadi products. After the successful sale of various Khadi products on Amazon, UP government is in talks with another e-commerce portal Flipkart. Once the talks are successful, Khadi products will be available on this website as well. Principal Secretary Khadi and Village Industries Navneet Sehgal stated a MoU has already been signed with Amazon India, and at present, Khadi products of 10 units are being sold on the platform.
As many as 40 Khadi products have been shortlisted, and their photo shoot is over. Soon, the consumers will be able to buy them online. Apart from this, efforts are also being made to make these products reach the international market. Stress is being laid on online marketing, he added.
For the past two years, training is being imparted to 240 craftsmen at National Institute of Fashion Technology, Rae Bareli. In order to generate more employment opportunities, training programme on solar-powered charkhas is also proposed. In the first phase, training will be imparted to 400 selected persons, says Sehgal.
On February 20, UP's Khadi and Village Industries Board signed a pact with Amazon India to facilitate online selling of Khadi products.