Inspired by the different shades of the Kashmir valley, Wills Lifestyle has launched its Kashmir-centric Autumn/Winter 2018 collection. The collection pays tribute to the region’s aesthetic side sans resorting to glitzy means of promotion. It features pure fabric like cotton, silk and cashmere and coats and blazers in velvet and wool with embroidery techniques like Aari Kari and Jamawar print that are authentic Kashmiri.
The ‘premium fashion’ clothing brand for men and women has canvassed Kashmir, based on the region’s aesthetic beauty. The collection also reflects the inspiring artefacts. The brand also launches the Wear Poise range inspired by native flowers and shrubs and by the golden light of autumn. Another collection, Wear the Royalty is a royal concept collection inspired by the still waters of the lake, while Wear the Valley collection is inspired by the meadows in the mountains that are home to endless wildflowers.