04 November 2023, Mumbai
IN BRIEF
Multibagger; Reliance, the prominent retail giant in the country, is poised to deepen & widen its pfootprints in the rapidly expanding beauty and personal Care (BPC) market by buying the beauty retail business of Arvind Fashion, a company promoted by the Ahemdabad based, Lalbhai family.
04 November 2023, Mumbai
IN BRIEF
Indian vibrant retail landscape is set for a remarkable elevation with the inauguration of Jio World Plaza, the country's largest luxury shopping mall, opened on November 1 in Mumbai.
A swathe of land spans an impressive 750,000 square feet within the Bandra Kurla Complex.
03 November 2023, Mumbai
IN BRIEF
As per latest ETRetail report,
Relaxo Footwears' net profit surged 97% year-over-year in Q2 FY24 to Rs 44.19 crore, on a total income of Rs 725.86 crore, up 7%.
31 October 2023, Mumbai
IN BRIEF
Bangladesh Denim Expo 2023
The 15th edition of Bangladesh Denim Expo will be held on November 8–9, 2023, at the International Convention City, Bashundhara (ICCB), Dhaka, Bangladesh.
Visitors can expect to see the latest in denim fabrics, garments, threads, machinery, finishing equipment, and accessories from over 80 exhibitors from 12 countries.
03 November 2023, Mumbai
A recent study by NeoGrowth found that most Indian retailers are not worried about e-commerce disrupting their traditional business.
Only 18% of the surveyed retailers said that online retail hurt their sales, while the remaining 82% claimed that they did not face any challenges from e-commerce. Some of them even reported an increase in sales due to e-commerce.
Hybrid mode
The study also shows that the sectors that are least vulnerable to e-commerce are consumer durables and electronics, food and beverage, and lifestyle & fashion.
02 November 2023, Mumbai
Why India
Case Study
A Diverse Product Range
Global Brand offers a wide range of trendy and affordable clothing options, including t-shirts, jeans, and dresses, which have become extremely popular with Indian consumers.
The brand's average order value is ₹2,000, and its impressive conversion rate exceeds 10%.
A Multi-Channel Approach
To ensure a seamless and flexible shopping experience, Global Brand employs a multi-channel approach, leveraging its stores, online marketplaces, and partner stores to reach its customers.
The brand has also invested significantly in marketing, spanning social media, television, and print advertising, to build a strong brand image and awareness among Indian consumers.
Challenges and Success
While Global Brand has been a remarkable success in India, it faces challenges in the competitive Indian apparel market, contending with both domestic and international brands vying for market share.
Additionally, the brand grapples with the issue of counterfeiting, which could potentially damage its reputation and product quality.
Despite the challenges, Global Brand's journey in India is a success story. The brand has adeptly harnessed its strengths and overcome challenges to build a loyal and satisfied customer base.
With aspirations for continued growth and expansion in India and other emerging markets, Global Brand is undoubtedly a brand to watch in the global fashion landscape.
5 key insights :
31 October 2023, Mumbai
IN BRIEF
Indian Terrain, India's leading men's fashion brand, has unveiled its highly anticipated Autumn Winter 2023 (AW'23) Collection, featuring a myriad of styles under 6 unique apparel lines.
The collection seamlessly harmonizes effortless style with comfort, while prioritizing adaptability to cater to the dynamic and multifaceted requirements of modern lifestyles.
03 November 2023, Mumbai
IN BRIEF
Reliance Retail's AJIO has launched AllOGRAM, a new content-based interactive shopping platform with a focus on direct-to-consumer (D2C) brands.
01 November 2023, Mumbai
IN BRIEF
Navyasa By Liva, a contemporary saree and women's wear brand, unveiled its AW'23 collection, The Garden of Eden, at a recent fashion week.
The collection is a mesmerizing blend of ethereal prints and chic designs that weave a vibrant and colorful story.
30 October 2023, Mumbai
IN BRIEF
Shein, a leading online retailer of fashion and lifestyle products, has acquired Missguided, a bold and innovative women's fashion brand, from the Frasers Group.
The acquisition is part of Shein's vision to offer a wide variety of products and a captivating customer experience to millions of its global user base.
03 November 2023, Mumbai
IN BRIEF
Why India
India's economy, one of the world's fastest-growing, is booming with consumer spending during the festive season.
People are splashing out on cars, phones, and TVs, buoying growth.
31 October 2023, Mumbai
IN BRIEF
Archroma, a global leader in specialty chemicals towards sustainable solutions, celebrated 100 years of sulfur dye innovation at its manufacturing and research hub in Castellbisbal, near Barcelona, Spain.
The company has a heritage of excellence in sulfur dye development, with breakthroughs that have shaped the industry.
Its team at Castellbisbal is poised to lead the next wave of advancements in the textile industry, with a goal to continue to enhance the effectiveness and eco-friendliness of sulfur dyes and dyeing processes.
28 October 2023, Mumbai
IN BRIEF
Starting on October 31, Honasa Consumer will launch its IPO.
Honasa Consumer is the company behind Mamaearth, a direct-to-consumer (D2C) beauty and personal care brand.
