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Levi’s to focus on offering retail experience to consumers
It takes a lot to build a brand – from investment to unique proposition. Indeed, the Internet makes it easier to launch a brand. This explains the plethora of brands,... Read more
Growing popularity of e-com making fashion accessible to all
With growing disposable income, a new era of growth has emerged for retail companies, especially fashion, electronics, footwear, accessories, etc. As per India Business of Fashion Report 2017, the Indian... Read more
Homegrown denim brands come off age
Studies suggest there are seven pairs of jeans for every person on the planet. Last year, 1.9 billion pairs were sold, and over 500 million of these were in India... Read more
CMAI Q1 Apparel Index: Grows to 2.77 points, outlook positive for next quarter
CMAI’s Q1 Apparel Index for April-June FY 2017-18 reflects positivity is in the air. At 2.77 the index value for the quarter has moved up compared to previous quarter, Q4... Read more
From exquisite ethnic wear to natural saris, Ritu Kumar continues to lead
Designer Ritu Kumar’s brand by the same name launched in 1969 reflects the ancient Indian tradition of craftsmanship in a contemporary setting. The brand is known for its distinctive use... Read more
Indian handloom creating a niche globally
Being the second-largest employer in the country with over 4.3 million people directly involved in production, the Indian handloom industry has a rich heritage. With leading designers poised to offer... Read more
Sahiba: ‘We aim to cater to all fashion needs of a woman’
Sahiba’s mantra is to provide ‘affordable designer fashion’ to women in all segments of the market. Yashiki Gumber, Director, Sahiba, attributes the convenience and comfort level of women’s ethnic wear... Read more
Manyavar making a strong presence in ethnic wear
India’s ethnic wear market is estimated to be worth Rs 80,000 crores and is largely characterised by small, standalone regional players. While they are still touted as the garments for... Read more
GST: Proactive approach needed to ensure hassle free implementation
The textile sector, which has so far been out of the tax net, has now come under the GST scanner. While the government has tried to impose excise in the... Read more
Fusion Beats: ‘Easygoing, comfortable wear is the first priority of contemporary…
“We have noticed women are more inclined towards the oversized look, therefore, the style statement we will be focusing on for the upcoming season is tailored to suit their needs,”... Read more
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