“Our spring/summer 2019 collection introduces two distinct ranges: formal and casual,” says Shitanshu Jhunjhunwala, Director, Turtle. The formal collection is inspired by the ‘tech’ look, while casual collection, inspired by artistic vision, focusing on ‘patterns and colors’. The formal collection introduces a ra... Read more
“Having started our operations in 1965, our sway over the Bengaluru market remains even today as we are the leading brands not only in terms of quality but also market cap,” says Arvind Bhansali, Director, Avon Brassiers. “We have recently launched printed padded bras and sets in biowash fabrics and seasonal colors. Our style stat... Read more
The government in its review of the policy on FDI in e-commerce has made several changes to the older policy. The most important change is prohibition on sales from related vendors on foreign e-commerce marketplaces, as opposed to 25 per cent of turnover limit earlier. These changes, effective February 1, 2019, would necessitate restructuring of op... Read more
For their daily lives, millennials, who are more conscious about their expenditure than the previous generation, prefer to buy budget clothing. They emphasise on quality and budget rather than brands while shopping for their clothes.
This has given rise to the concept of ‘value fashion’. While the trend is predominantly present in smal... Read more
“There’s a reason innerwears are called as the ‘second skin’. They’re all about comfort,” says Grishma Patil, Director, Candour London. This season, we are offering comfortable fashion lingerie, which also focuses on fashion and youthfulness,” she adds. “We have introduced a whole new range of bras th... Read more
As per a Global Industry Analysts study, the global market for sports and fitness clothing is projected to reach $231.7 billion by 2024. Asia-Pacific region is expected to be fastest growing, with a CAGR of 6.9 per cent over the forecast period. Most of the sales growth is expected to come from emerging markets, such as India and Thailand, as well ... Read more