DFU Publications

A pioneer B2B media and publication platform connecting with Fashion Brands & Retail in India

Toonz Retail on a major product, retail expansion spree

The Spring/Summer’19 collection of Toonz Retail is based on the theme: Spring garden, Fun Fiesta and Blue Safari for its Wow Mom range aimed at new born to three years olds. Toonz also has an apparel brand for kids in the age group 3-12 years. “Known as Superyoung, the brand revolves around the themes: street carnival, summer camp and s... Read more

Celio to expand fashion horizon with a linen range

“Celio brings a breath of freshness to Indian fashion with its chic and relaxed menswear,” says Abhishek Shetty, Head-Marketing, PR & Loyalty. The brand in its upcoming collection will focus on smart casuals, weekend casuals and jeans. These offerings can be classified into four main product groups: Free Urban, Smart and Essentials.... Read more

PwC estimates drastic fall in online sales by 2022 with e-com policy curb…

As per a draft analysis by global consultants PwC new investment restrictions from foreign companies for its e-commerce sector, which includes giants such as Amazon.com Inc and Walmart-owned Flipkart, could reduce online sales by $46 billion by 2022 reports Reuters. Under these changes, from Feb 1, 2019, e-commerce firms in India will not be able t... Read more

Sonari makes women feel beautiful with its new range of bras

“We aspire to make our consumer embrace what she is and fall in love with themselves with our products,” says Dipesh Kubadia, Director of the leading lingerie brand Sonari. The brand has launched a new collection of bras titled ‘The Garden of Eden.’ “Comprising soft padded non-wired bras, sets with padded bras, t-shirt... Read more

July captures domestic market with stylish range

“Believing that you are beautiful is the first step towards understanding your worth as a woman,” says Sumant Bajaj, Managing Director, Pearl Clothing, owner of premium apparel brand July. The brand, in its efforts to evolve constantly, has launched a new range of active, sports, lounge and night wear for the domestic market. Superior ... Read more

New trends to shape Indian luxury industry in 2019

As per Assocham, the luxury industry was expected to reach $30 billion by 2018-end. But unstable political atmosphere, floundering rupee, growing uncertainty hindered growth with the global slowdown of 2020 looming large on the horizon. To counter this, industry insiders, trade analysts and brands alike are seeking the pot of gold at the end of the... Read more

BAMA, Bengaluru based new association to organise maiden trade fair in Fe…

Bengaluru-based ready-to-wear clothing manufacturers recently collaborated to form the ‘Bangalore Apparel Manufacturers Association’(BAMA ), a registered forum that would facilitate collaboration, connection between the manufacturers. Since its inception, the forum has registered almost 53 leading apparel manufacturers in the city and p... Read more

Now, Cantabil aims to make a mark in kidswear, eyes 12% growth this year

“Our new kid’s collection will take some time to come to the level of our existing collections,” notes Deepak Bansal, Director, Cantabil. The brand is already and established name in men’s and women’s categories and is now foraying the kidswear market. “As of now, the response has been good,” Bansal adds. S... Read more

Ultimo empowers full-figured women with its new shapewear collection

Now, women can bid adieu to their uneven bulges with Ultimo’s new collection that provides customers with three cutting edge shapewear designs targeting different areas of the body. “The collection can be defined as timeless luxury and heritage combined with modern techniques to make women of different shapes and sizes feel beautiful in... Read more

PrettySecrets aims to be the ultimate lingerie brand for Indian women

Leading lingerie brand PrettySecrets, looks at innerwear as the foundation of a person’s outwear. “Based on this philosophy, we provide products that are high on functionality and comfort while being trendy and not compromising on style, colors and prints. All of this is provided at affordable prices,” says Prakash Ramanna, Vice P... Read more

E-commerce changes the fundamentals of the fashion business

E-commerce supplements traditional retail by enabling businesses to reach out to customers at several touch points. The fashion industry in India too is warming up to e-commerce. As the findings of a Myntra research revealed, the fashion market in India is currently pegged at $70 billion out of which online accounts for only 5per cent. The number o... Read more

Monte Carlo launches new collection, makes robust future plans

Staying ahead in style game, Monte Carlo has launched its new collection that gives a millennial twist to traditional attires in terms of fabrics, cuts and colors. “This collection will set the right mood for the beginning of the new era,” notes RishabhOswal, President of the brand. Comfort and class in focus Believing that “les... Read more

Kalyani Innerwear to launch new panty styles in 2019

Believing that “intimate wear plays a vital role in building the confidence and allowing people to make a style statement,” Kalyani Innerwear plans to launch a new range of bras and panties. “Today, women are more open to discussing about innerwear. They want lingerie basics that don’t look boring,” says Ketan Gulati, ... Read more

Breakbounce gears up for an eventful year ahead, plans Northeast expansio…

The style mantra, ‘Stay Street Ready; Be the Street Show Stopper,’ inspires ‘Switch’ the Spring/Summer collection of Breakbounce which is vibrant, pro fun, and also a little quirky. “The collection seamlessly slips in and out of distinct personas from being a true street player with athleisure styles to the loungy week... Read more

EXCLUSIVE

‘CMAI needs to take a leap into the next level’: Rahul Mehta

Rahul Mehta has been unanimously re-elected the President of Clothing Manufacturers Association of India popularly known as CMAI for the year 2018 - 2020. Under his leadership, CMAI has been growing leaps and bounds. He ... Read more

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