Gurugram-based eyewear retail chain Lenskart plans to expand its operations in the UAE market by opening its first flagship store in Riyadh, Kingdom of Saudi Arabia.
Foraying into the Middle East market in 2021 with its first store opening in Dubai, UAE, Lenskart plan to invest around $50 million towards its expansion in the UAE market.
In 2021, Lenskart raised $220 million in a funding round led by Temasek & Falcon Edge Capital to expand its presence in India as well as to scale its operations in Southeast Asia and the Middle East.
Founded in the year 2010 by Peyush Bansal along with his two co-founders Amit Chaudhary and Sumeet Kapahi, Lenskart has over 1,100 stores across cities like Delhi, Bengaluru, Mumbai, Ahmedabad, Chennai, and other 1,100 cities across India.
Offering over 5,000 eyewear styles across its stores and online website, Lenskart is among the first companies in India to use robotic techniques in the eyewear sector.
All Stories
Operating revenues of Flipkart Internet, the marketplace arm of e-commerce major Flipkart surged by 42 per cent to Rs 14,845 crore in FY’23 while its total loss declined by 9 per cent to Rs 4,026 crore.
As per filings sourced from Tofler, Flipkart Internet’s earnings from logistical services grew by 50 per cent to Rs 5,789 crore in FY23. Its earnings from marketing services grew by 32 per cent to Rs 3,713 crore while advertising revenue grew to Rs 3,324 crore in FY23, up from Rs 2,083 crore a year earlier.
The company’s total expenses grew by 26 per cent Y-o-Y to Rs 19,043 crore in FY23.Its expenses towards employee benefits surged to Rs 4,482 crore up from Rs 3,735 crore a year earlier.
Flipkart Internet’s logistic expenses grew by 30 per cent Y-o-Y to Rs 6,571 crore while advertising and promotional expenses rose to Rs 2,407 crore from Rs 1,945 crore.
As per a report by the Economic Times, Flipkart is plans to raise $1 billion, with parent Walmart committing to inject $600 million. This would be the online retailer’s first fundraise for India. It will increase Flipkart’s value to 5-10 per cent to its valuation of $33 billion.
Retail chain Value Zone Hyper Mart has forayed into the Hyderabad market with its first outlet mall at Patancheru. Spread across 1 lakh sq. ft. of carpet area, this is the biggest outlet mall in the city
The hypermart will offer over 2 lakh products including fashion products, groceries, footwear, luggage, furnishing, stationary, mobile accessories among others. These products will be offered with a 70 per cent discount. The outlet will meet the customers’ emerging need for newer shopping formats and value-for-money products, says Suresh Seema, Director, Value Zone Hyper Mart.
Blending style with value and convenience, the outlet mall is spacious with well-thought-out interiors. Offering virtually every product one can imagine, it is a shopper’s paradise, adds Keshav Gupta, Director, Value Zone Hyper Mart.
Tata Group's Zudio, the value retail fast fashion chain, has inaugurated its inaugural Palanpur store in Gujarat's S9 Imperial complex.
This marks Zudio's 72nd outlet in Gujarat and its first in Palanpur. With a focus on expansion, the Tata Trent-owned brand aims to open 130 stores in 2023.
Currently boasting 453 stores nationwide, Zudio has a strong presence, notably with 25 stores in Ahmedabad alone, making it the leading city in Gujarat for the fashion brand.
29 December 2023, Mumbai
Mall operators’ rental income is expected to grow by 9 percent in 2024 and by 8 percent in 2025, as per an analysis by ICRA.
Having grown by 24 percent in Q1 FY’23, leasing activities will continue growing in 2024, says Abhishek Bansal, Executive Director, Pacific Malls.
Demand for increased space among existing stores will grow along with a preference for larger areas by new tenants, he adds.
In the current year, malls registered an increased demand for premium products, value experiences, and more store space.
Quotes
This demand persisted across Tier II and III markets too, adds Rajneesh Mahajan, CEO, Inorbit Mall. In the coming year, stores selling jewelry, entertainment products, and athleisure goods are expected to increase their sizes by 40 percent, Mahajan adds.
India is expected to become the world’s third-largest consumer market by 2030, with the introduction of newer categories and international brands foraying into the Indian market.
Evolving scope
Omnichannel retail is expected to evolve during this period, with brands providing a seamless experience across all channels, including offline, online, mobile, and social commerce.
The F&B category will continue to grow with the evolution of mall’s crowd-pulling strategies. In line with these changing retail trends, the brand mix in malls is focusing more on these categories. adds Mahajan.
India’s leading kidswear brand, MiniKlub has opened a new store in Bhatinda, Punjab.
Catering to the requirements of parents of 8-year old kids, the store ensures a comfortable and convenient shopping experience to its consumers. It reflects the brand’s dedication to quality, style, and comfort, and aims to become the most-sought after destination for kidswear in the city.
A part of the First Steps Babywear, MiniKlub was established in 2013. The omni-channel brand currently is present in over 450 multi-brand outlets, leading e-retailers, and both physical and online exclusive brand stores. It also has 65 EBOs in 28 Indian cities.
With designs focusing on comfort and safety, MiniKlub is inspired by the spirit of childhood. The brand adopts sustainable manufacturing processes to deliver top-quality products. It has a robust presence on e-commerce platforms like Amazon, Myntra, Flipkart, and Ajio besides serving customers across India through its dedicated e-commerce platform, miniklub.in.
Lifestyle brand Jaypore, under Aditya Birla Fashion and Retail Limited (ABFRL), unveiled its 24th store at Vegas Mall, Dwarka, Delhi.
Spanning 1350 sq. ft., the artisanal space offers handcrafted apparel, home décor, jewelry, and accessories for men and women.
Featuring warm palettes and artisanal techniques, the store reflects Jaypore’s commitment to artistic narratives.
ABFRL, with a vast network, owns international brands like Ralph Lauren, Forever 21, and more.
German apparel brand Adidas has forayed into the Udaipur market with a new store at the Urban Square Mall.
Spread across 1,278 sq ft, the store is designed in a stadium format. It showcases a curated collection of premium category sports shoes, sportswear, activewear, and accessories.
Established in 1949, Adidas entered into the Indian market in 1989 through a licensing agreement with the footwear brand Bata. It re-entered India in 1996 through a joint venture with Magnum International Trading Company Ltd.
After launching its flagship store in India in 2021 at Connaught Place, Delhi, Adidas opened its largest Indian store in November 2022. Spanning 6,800 sq ft,the store is located in Select CityWalk Mall, New Delhi.
Becoming the group’s first online venture to turn profitable, Reliance Retail’s online fashion business, Ajio is expected to achieve an EBITDA of Rs 6-8 crore in December.
The company’s performance can be attributed to factors including a premiumisation trend in the market that helped it improve its average billing value, reduction in logistic costs by shipping most orders from nearby stores, and reduction in return rates to 28 per cent from the earlier 38 per cent.
Ajio also reduced marketing costs by setting up five different storefronts for each consumer class. Additionally, it set up 4,000 stock points for last-mile fulfillment, including Reliance Retail's nearest store for delivery. .
Ajio’s gross merchandise sales during the year surged to $2 billion with 51 per cent of the business coming from the Reliance Retail portfolio and the balance 49 per cent from its own and exclusive brands.
21 December 2023, Mumbai
WHY India
India’s e-commerce is on a growth trajectory best described as on steroids. The government e-marketplace (GeM) reaped its highest Gross Merchandise Value of $ 2011 billion, according to a government of India news portal.
As smartphone usage in India gallops to over a billion by the end of 2023 according to market research firm Statista, nearly 100 percent of Indian pin codes have experienced e-commerce adoption, implying the platform’s influence beyond Indian metropolises.
Fueled by low-cost data, enhanced spending power, ease of digital payments, and improved logistical infrastructure that enables smoother deliveries, India’s e-commerce is slated to grow by 18 percent per year until the projected period of 2025, with over a billion Internet users by then.
Multiple data-points
According to the Telecom Regulatory Authority of India’s (TRAI) telecom service performance indicators, March 2023 recorded over 880 million domestic Internet users. In 2022, Indian e-commerce and consumer internet companies raised $15.4 billion in private equity funds and venture capital funding, compared to $8.2 billion raised similarly in 2020. Electronics and apparel make up nearly 70 percent of the e-commerce market when evaluated against transaction value.
Nuanced picture
Other new upcoming categories within e-commerce include education technology, food technology, and hyperlocal delivery.
Currently, the major investors in India are Amazon, Flipkart, Zomato, Nykaa, and Snapdeal, amongst others. Walmart upping its share in Flipkart to 80.5 percent in July 2023 with a $3.5 billion investment is a testimony that India’s e-commerce retail is where all the big guns want to be.
The fashion sector accounts for 18.5% of Indian e-commerce
India’s domestic fashion sector has benefitted substantially thanks to the rise of e-commerce, allowing fashion to spread across the length and breadth of the nation, with a whopping 52 per cent of the world’s most populated country below the age of 30, the primary market for the sector.
Fashion may have been restricted to being aspirational in the past but e-commerce has set it free. According to data from McKinsey's FashionScope, in 2022, India's apparel market was worth $59.3 billion, making it the sixth largest in the world, comparable to the United Kingdom and Germany.
Observations
In a recent report published by ecommercedb.com, the Indian fashion e-commerce market is predicted to reach $16.1 billion by 2023 and account for 18.5 percent of the total e-commerce market in India. By 2027, this figure is projected to reach a projected market volume of nearly $17 billion.
In 2022, the top five online stores in the Indian fashion market will be ajio.com, zivame.com, adidas.co.in, jiomart.com, and firstcry.com. In 2022, Ajio lead this market with revenues of $191.2 million, followed by Zivame with sales of $163.2 million and Adidas with sales of $132.1 million.
Together, the top three online stores accounted for a market share of 50.4 per cent of the top 100 stores in the Indian fashion market.
Indian platform that changed the game
Before Flipkart, e-commerce was not very well-known in India. Flipkart made online shopping accessible to people across the country and provided a platform for small businesses and individuals to sell their products.
It revolutionized the way people shop in India, offered a wide range of products at competitive prices, and provided a convenient shopping experience, which made it easier for people to buy products online.
It had the distinction of introducing several new features, such as cash on delivery, product exchange, and easy returns, which helped build trust among consumers.
In essence, As India moves forward as the world’s fifth-largest economy, with the possibility of being the third-largest in the decade to come, it will likely be among the top three e-commerce powerhouses soon.
5 Key Insights:
Overall E-commerce:
- Steroids: Explosive growth, projected 18% annual increase
- Ubiquitous: Nearly 100% pin code adoption, beyond metros
- Fueled: Low data cost, empowered consumers, smooth logistics
- Giants: Amazon, Flipkart, Zomato, Nykaa leading the charge
- Future: Top 3 global powerhouse potential
Women’s ethnic wear brand Taneira has expanded its network by launching its seventh ‘Weavershala’ in Godda, Jharkhand.
Having artisans equipped with machine reeling facilities, the Weavershala is dedicated to the manufacturing Tussar sarees.
Located in the picturesque Hira Khutari, Bhagaiya, Godda, this Weavershala serves as a hub for skilled weavers and women reelers. It reflects Taneira's commitment to preserve and boost the art of weaving Tussar sarees by providing weavers with modern and efficient handlooms.
Built to be well-lit and clean, Taneira’s Weavershala institutes are equipped with new age frame looms to enable precision and create a close-knit community of artisans at each location.
Launched in 2022, the Weavershala initiative aims to preserve the art of hand-weaving across India, according to the brand’s website. Designed to strengthen artisans’ skills and help them earn a living wage while working towards preserving heritage Indian crafts and creating work for Taneira products.
US-based footwear and sportswear retail giant, Foot Locker Inc, has entered into a long-term licensing agreement with footwear retail chain Metro Brands (MBL )to own and operate the brand’s stores in India.
Foot Locker has also entered into an agreement with Nykaa Fashion to manage its India website and selling the brand’s authorized merchandise on Foot Locker branded shops through Nykaa's existing e-commerce platforms.
A global leader in sneaker culture, Foot Locker aims to tap the robust Indian sneaker market. Driven by a surge in demand for unique designs that blend traditional Indian elements with modern trends, the segment is anticipated to reach a volume of 66 million pairs by 2028.
Mary Dillon, President and CEO, Foot Locker Inc, says, the combined omni-channel capabilities of its partners will help the company connect with the rapidly growing Indian market.
Adwaita Nayar, Co-Founder, Nykaa, and CEO, Nykaa Fashion adds, MBL’s partnership with Foot Locker allows it to offer the world's best sneaker brands and styles to its customers in India.
E-commerce giant Flipkart recorded an increase in online shopping by rural consumers in 2023, as per its ‘FlipTrends Report 2023,
Fashion, lifestyle goods and electronic goods topped their list of purchases this year, says Ravi Vijaya Raghavan, Senior Vice President, Flipkart. The e-commerce company played an important role in providing its consumers an access to the latest styles in the market, he adds. .
The report studies data from over 500 million registered users. According to it, shoppers spent an average of seven hours on Flipkart’s e-commerce store this year with the business acquiring over 41 million new customers until November.
Flipkart’s new Chat GPT-powered shopping assistance tool, ‘Flippi’ was used by over four million consumers in’ October, the month when the feature was launched. Flipkart also recorded a rise in shoppers from Tier I, II and cities including Trivandrum, Patna, Lucknow, Ludhiana, Varanasi, Ernakulam, Guwahati and Cuttack, Medinipur, and Bankura.