During the recently concluded Great Republic Day Sale, hosted by Amazon India from January 20-23, nearly 88,000 Small and Medium Business (SMBs), artisans, weavers and women entrepreneurs received orders from customers in over 5,000 pin codes across the country. Around 65 per cent of these sellers were from non-metro cities.
Further, over 10,700 sellers received their highest-ever single day sales during the shopping event. Artisans and weavers who sell their unique handmade collection through Amazon Karigar and women entrepreneurs from Saheli program witnessed a growth of 1.2X respectively over their average daily sales. Start-ups and brands under the Launchpad program witnessed a growth of 1.12X over average daily sales.
The company claims that customers from over 700 pin codes ordered on Amazon.in. Some of the most bought products included Orthopedic Mattresses, Organic Tea, DTH connections and Tubular Batteries.
