28 March 2022, Mumbai:
Home textiles major Welspun India has forayed into the mattress category under its home linen brand Spaces.
The company has launched 'SpacesMatchress' with a variety of offerings on the back of extensive market research as an extension of its home wellness offerings.
ALSO READ Welspun's reports Q3 FY22 results
Manjari Upadhye, the CEO, of Welspun India, Domestic Business, says, the company's deep understanding of stated and unstated consumer requirements helps it to innovate and offer the most relevant products and solutions to the country's diverse and fast-growing consumer base.
The brand offers customizable, orthopedic, firm, and fab mattress ranges for different consumer preferences.
These mattresses are available with the benefits of an in-built mattress protector, odor-free and anti-pilling, 12 years warranty, among others, the company said.
Welspun India’s move to enter the mattress category highlights the brand’s aggressive focus on the domestic market and its aim to capitalize on emerging opportunities in this high-potential segment with innovative offerings.
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CREDITS: Daily Pioneer report.
