India’s first intelligent styling app, ‘Slayrobe’ launched in New Delhi
Fashion entrepreneur Pooja Lalwani launched India's first intelligent styling and confidence platform designed for women, Slayrobe on June 3, 2025 in New Delhi.
Built on a proprietary deep-tech engine powered by over 77,000 decision points and AI, Slayrobe delivers styling recommendations based on each woman’s body type, skin tone, preferences, and lifestyle. With every interaction, Slayrobe’s dynamic model learns and evolves, refining suggestions in real-time to create a styling experience that feels intuitive, intelligent, and entirely yours. From intelligent wardrobe planning to context-aware outfit pairings, the platform removes the guesswork from getting dressed, while curated shopping pathways promote conscious consumption. And with a spotlight on homegrown, conscious labels, Slayrobe champions sustainable choices that align with the modern woman’s values
More than just an app, Slayrobe is a movement that empowers women to reclaim their personal style through smart technology, conscious choices, and an unapologetically supportive community. The platform blends hyper-personalized styling, curated shopping, and a troll-free, women-only space,
The platform also introduces a private, women-only, troll-free environment that fosters authentic conversations, peer support, and daily inspiration. It’s a safe space for women to share, grow, and express themselves freely, without fear of judgment or unwarranted negativity. Fashion, through Slayrobe, becomes a safe and empondiawering space for self-expression and confidence-building.
Slayrobe has been meticulously designed to offer a seamless experience that blends expert styling logic, human insight, purposefully enhanced by AI. From professional-grade color analysis and fit guidance to pre-commerce decisions that minimize impulse buying, Slayrobe empowers women to shop smarter and dress with purpose. The app simplifies the daily chaos of decision-making and helps users unlock their personal style potential, not just through fashion choices, but through an overall journey toward greater self-assurance.
