KL Rahul named as Paul & Shark’s first-ever Indian athlete global brand ambassador
Cricketer KL Rahul has been on-boarded as the first-ever Indian athlete global brand ambassador by Italian luxury clothing brand Paul & Shark.
The association will help Paul & Shark penetrate deeper into India, a key market for the brand’s international distribution network.
The partnership will involve a campaign featuring KL Rahul endorsing the brand’s spring/summer 2025 collection across Paul & Shark’s global platforms.
Andrea Dini, CEO. Paul & Shark, says, more than just fashion, this partnership celebrates a way of life that merges sport, travel, and contemporary elegance.
KL Rahul adds, as a brand, Paul & Shark is effortless, sharp, and never trying too hard. It stands for quality and quiet confidence. Being the first Indian to represent them globally makes it even more special, it feels like the kind of partnership that just fits.
In India, Paul & Shark operates three stores across Mumbai, Delhi and Kolkata in partnership with Reliance Brands. The brand also operates five shop-in-shops, and has a digital presence on Ajio Luxe.
