Globus aims for Rs 300-crore valuation by FY27-end with a strategic focus on D2C
18 August 2025, Mumbai
A popular fashion retailer, Globus is placing a significant bet on its Direct-to-Consumer (D2C) business as part of a strategic plan to grow into a Rs 300 crore brand by FY27-end. This shift reflects a broader industry trend where brands are focusing on their own digital channels to drive growth and profitability.
Having ended FY25 with Rs 100 crore in revenue, Globus is targeting Rs 180 crore by the end of the current fiscal year. The company's strategy hinges on several key areas including D2C and marketplaces wehre it is making significant investments in order to build a direct relationship with customers.
The brand is also eyeing the global market. After launching in the GCC region in February, it has a presence in Saudi Arabia and the UAE. Globus now plans to expand to the US, Canada, Singapore, the UK, and Australia, with a goal of generating 25 per cent of its revenue from international markets by the end of the current fiscal year.
Globus is re-entering the brick-and-mortar space with new ‘shop-in-shop’ locations. The brand has opened one shop-in-shop in Pune, and plans to open two more in Delhi and Bengaluru. The brand also intends to open its own Exclusive Brand Outlets (EBOs) in the next financial year.
Globus has made notable improvements in its financial health. The company's operating margin has improved significantly, moving from a negative 30 per cent last year to a positive 12 per cent currently. It aims to become EBITDA positive by the end of the current fiscal year.
The company's focus on faster-moving inventory has also paid off, with almost 70 per cent of its current stock being fast-moving items, a key change from its post-COVID inventory issues. Globus offers around 4,000 designs and launches 250-300 new designs monthly, with an average selling price between Rs 1,200 and Rs 1,500.
