Libas to launch 11 stores across India on August 15, 2025

13 August 2025, Mumbai 

In a landmark move for its retail expansion, the ultra-fast fashion brand Libas is set to launch 11 new stores across India on a single day, August 15. This aggressive expansion is a significant step in the company's offline growth strategy, which aims to open over 100 stores by the end of 2025.

The new stores are strategically located in both major metropolitan and emerging markets, reflecting the brand’s commitment to reaching a broader audience of modern Indian women. The locations for these launches include Jasola, Rohini, and Gaur City in Delhi-NCR; Lucknow; Indore; Kochi; Amritsar; Udaipur; Bel Road and Sarjapur in Bengaluru; and Mumbai. Each location has been chosen based on strong consumer demand and high digital engagement, which Libas has successfully cultivated through its online presence.

Sidhant Keshwani, Founder and CEO, Libas, emphasizes, this expansion is a decisive step in the company's growth trajectory, strengthening its nationwide presence. The brand's philosophy, ‘Made in India. Made for India,’ is central to this initiative, as it seeks to celebrate the diverse fashion aspirations of women across different regions. These new stores will be designed to reflect local aesthetics while maintaining a consistent Libas experience, Keshwani highlights

This simultaneous launch of 11 stores is a key part of Libas's larger business strategy for 2025, which focuses on creating a design-led, digitally enabled, and culturally rooted ecosystem for Indian fashion. A prominent player in the ethnic and fusion wear market, the company is rapidly scaling its physical footprint to complement its strong direct-to-consumer and e-commerce channels. Libas’s focus on high-growth urban and semi-urban markets demonstrates a strategic blend of speed, style, and market penetration as it enters the next phase of its journey.

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