Mulmul expands with new store in New Delhi

14 July, Mumbai 2025

A brand renowned for its refined elegance and effortless Indian wear, Mulmul has expanded by opening a new store at Greater Kailash in New Delhi.

Representing a significant step for Mulmul, this expansion aims to offer customers more than just a retail experience. Through this move, the brand seeks to create inviting spaces for patrons to leisurely explore and connect with the brand’s garments that beautifully blend heritage inspiration with modern lifestyles.

New Delhi city’s profound appreciation for tradition and aesthetics seamlessly align with the brand’s values of quiet, modern, and habitable living, states Harsh Hari Modi, CEO.

Embodying the brand's core philosophy, the new Greater Kailash store is meticulously designed with soft lighting, muted color schemes, and clean lines, providing a serene backdrop where the quality of fabric, craftsmanship, and silhouette are paramount, all within a homely ambiance.

The store features the popular PDKF x Mulmul capsule collection, alongside Mulmul’s latest Rakhi edit and other seasonal offerings. Shoppers can discover wardrobe essentials crafted from signature fabrics like lawn and linen, as well as festive co-ord sets, breezy kurtas, and elegant wedding ensembles. Every piece is designed for comfort and movement, marrying timeless charm with contemporary ease. With featherlight textures, intricate embroidery, and simple silhouettes, the store offers versatile options for every occasion, from everyday elegance to celebratory statements.

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