9 April 2026, Mumbai
For nearly a decade, India’sonlinefashion segment thrived on aggressive discounting, free-everything convenience, and a relentless pursuit of Gross Merchandise Value (GMV). This ...
7 April 2026, Mumbai
Premiumisation has graduated from marketing jargon to a commercial imperative in India’s retail sector, redefining how brands justify price points. As the second quarter of 2026 ...
... caused by ultra-fast fashion models while stabilizing its bottom line in a cost-sensitive capital environment.
Publications Portfolio
India’s leading fashion e-commerce marketplace
Myntra is a premier ...
30 March 2026, Mumbai
India’sfashion and retail sector is entering a decisive phase of professionalization, boosted by a distinct founder cohort often described as ‘Barbie’ or Bachelors Abroad, Returned ...
... India’s menswear sector thrived on unorganized tailors and local outlets, offering volume-driven basics. The transition to branded retail is now increasing. Analysts project the organized menswear segment ...
... of both consumption and production. More critically, India’s 370 million Gen Z consumers, including roughly 60 million active online shoppers are redefining how ethnic apparel is bought, styled and scaled. ...
... precise portfolio segmentation with aggressive regional expansion.
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Digital-first lead the trend
Nykaa’s 9M FY26 revenue of Rs 7,374 crore reflects the platform’s growing dominance in India’s ...
16 February 2026, Mumbai
India’s inflation math has quietly undergone one of its most consequential rewrites in over a decade. With the government operationalising the first Consumer Price Index (CPI) ...
01 February 2026, Mumbai
In a landmark move for India’s second-largest employer, the Union Budget 2026-27 has unveiled a comprehensive transformation roadmap aimed at revitalizing the domestic textile, ...
21 January 2026, Mumbai
India’sfashion retail industry is no longer moving in one direction. It is splitting cleanly and decisively into two distinct lanes. On one side are brands built on performance, ...
01 January 2025, Mumbai
As part of our definitive annual series, "Wrap Up 2025, Outlook 2026," this feature explores the structural convergence of India’s digital and physical fashion ecosystems.
The ...
26 December 2025, Mumbai
The fashion and apparel segment dominates with nearly 35 per cent to 50 per cent of India’s total retail real estate leasing.
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In 2025, retail real estate leasing ...
10 December 2025, Mumbai
India’s children’s apparel sector, once regarded as a purely functional category dominated by school uniforms and basic essentials, has changed considerably.
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What ...
03 December 2025, Mumbai
For decades, India’s retail economy ran on a familiar pulse. The year’s big bets were placed on Diwali, Eid, Christmas, and the wedding season, months when the tills rang loudly ...
23 November 2025, Mumbai
Hopscotch, India’s largest online kids’ fashion brand (founded 2011), is undergoing a major product strategy overhaul, shifting from its vast assortment model to a sharp focus ...
18 November 2025, Mumbai
India’sfashion and textile industry is preparing for what analysts are calling a ‘wedding-led recovery’ in the third quarter of fiscal year 2026 (Q3 FY26). As the country transitions ...
... emerging as a mainstream retail growth engine especially in India’s booming wedding, festive, and luxury markets.
The business of personal shopping
The business for personal shoppers is compelling. ...
... warehouse full of unsold stock erodes profitability.
The most successful players in India’s retail ecosystem have mastered efficiency as a strategy by streamlining logistics, minimizing markdowns, and ...
... a statement of everyday style a reflection of India’s cultural self-confidence meeting global fashion sensibilities. This evolution, often dubbed ‘The Great Unstitch’, has turned the once-humble garment ...
31 October 2025, Mumbai
India’s retail story is undergoing a powerful transformation and it’s not happening in glitzy malls or luxury boutiques. Instead, it’s unfolding in the bustling lanes of Tier ...