- 1. India’s online fashion growth resets with commitment fees, margin discipline
- (Apparel)
- 9 April 2026, Mumbai For nearly a decade, India’s online fashion segment thrived on aggressive discounting, free-everything convenience, and a relentless pursuit of Gross Merchandise Value (GMV). This ...
- Created on 09 April 2026
- 2. From wholesale bazaars to modern stores, India’s fashion trade enters a new era
- (Brands-To-Retail)
- Organised retailers are steadily eroding the dominance of traditional wholesale markets that have shaped India’s fashion trade for decades. From Delhi's Chandni Chowk to Mumbai's Crawford Market across the ...
- Created on 07 July 2026
- 3. Funding winter forces a reset in India’s fashion D2C market
- (Brands-To-Retail)
- ... revenue expansion. REFER Funding reset The shift is evident in funding trends. Between 2014 and 2022, India’s D2C market attracted over $5 billion in investments. Funding peaked at nearly $1.2 billion ...
- Created on 25 June 2026
- 4. Beyond Gen Z: How India’s fashion industry is chasing the high-value 50+ shopper
- (Fashion)
- For over a decade, India’s apparel industry pursued the youth market with relentless intensity. Fast fashion cycles, influencer-led discovery, and price-sensitive consumption patterns became the dominant ...
- Created on 17 June 2026
- 5. Daily dressing, not weddings, powers India’s ethnic fashion boom
- (Fashion)
- India’s ethnic wear market is now reshaping the country’s broader fashion retail economy. What was once considered a seasonal, wedding-led business has now evolved into a year-round consumption category ...
- Created on 15 June 2026
- 6. India’s independent fashion brands push back against venture-funded expansion
- (Fashion)
- India’s apparel and direct-to-consumer (D2C) fashion sector has entered a phase where the contest is no longer defined purely by scale, visibility, or funding size. Instead, the market is being shaped ...
- Created on 11 June 2026
- 7. India’s fashion majors shift focus from store count to return ratios
- (Apparel)
- 01 June 2026, Mumbai For more than a decade, scale was the ultimate currency of success for Indian retailers, with most racing to plant flags across Tier-II, III cities in pursuit of the country’s next ...
- Created on 01 June 2026
- 8. India’s apparel wars intensify as speed retail, premium fashion battle for a $100 bn market
- (Apparel)
- 27 May 2026, Mumbai Winners in India’s fashion retail market are no longer determined by brand recall alone, but by the strength of supply chains, inventory agility and real estate execution. As the ...
- Created on 27 May 2026
- 9. India’s fashion retail eyes the silver spend as 50+ consumers redefine premium growth
- (Fashion)
- For over a decade, India’s apparel industry pursued the youth market with relentless intensity. Fast fashion cycles, influencer-led discovery, and price-sensitive consumption patterns became the dominant ...
- Created on 21 May 2026
- 10. E-retail sector evolves as Gen Z captures 50% share in online fashion
- (Retail)
- India’s e-retail sector is undergoing a profound structural evolution as Gen Z captures nearly 50 per cent of the market share in online fashion and beauty. With the industry’s gross merchandise value ...
- Created on 21 May 2026
- 11. From Bridal to Dailywear: How Gen Z is rewiring India’s ethnic fashion economy
- (Apparel)
- 20 May 2026, Mumbai India’s ethnic wear market is entering a new phase as younger consumers redraw the boundaries between tradition, comfort and everyday utility. Once dominated by bridal couture and ...
- Created on 20 May 2026
- 12. The bricks-or-bust curve, why India’s D2C fashion brands win or wipe out
- (Apparel)
- 20 April 2026, Mumbai India’s D2C ecosystem has entered its most decisive phase yet: the migration from browser tabs to store fronts. What began as a digital arbitrage game powered by low-cost Meta traffic ...
- Created on 20 April 2026
- 13. From Stores to Smartphones: India’s e-retail fashion boom enters its defining phase
- (Apparel)
- 16April 2026, Mumbai India’s retail economy has entered a decisive phase, with digital commerce now shaping not just consumer behaviour but the future geography of fashion demand. What began as an urban ...
- Created on 16 April 2026
- 14. Beyond luxury, utility is driving India’s premium fashion growth
- (Apparel)
- 7 April 2026, Mumbai Premiumisation has graduated from marketing jargon to a commercial imperative in India’s retail sector, redefining how brands justify price points. As the second quarter of 2026 ...
- Created on 07 April 2026
- 15. Myntra leadership transition signals shift in India’s premium e-fashion strategy
- (Apparel)
- ... caused by ultra-fast fashion models while stabilizing its bottom line in a cost-sensitive capital environment. Publications Portfolio India’s leading fashion e-commerce marketplace Myntra is a premier ...
- Created on 03 April 2026
- 16. The ‘Barbie’ effect, global returnees are rewriting India’s $190 bn fashion playbook
- (Apparel)
- 30 March 2026, Mumbai India’s fashion and retail sector is entering a decisive phase of professionalization, boosted by a distinct founder cohort often described as ‘Barbie’ or Bachelors Abroad, Returned ...
- Created on 30 March 2026
- 17. From tailors to trendsetters fast fashion drives India’s menswear boom
- (Apparel)
- ... India’s menswear sector thrived on unorganized tailors and local outlets, offering volume-driven basics. The transition to branded retail is now increasing. Analysts project the organized menswear segment ...
- Created on 23 March 2026
- 18. Fast fashion falters, ethnicwear flourishes among Gen Z in India’s next retail cycle
- (Apparel)
- ... of both consumption and production. More critically, India’s 370 million Gen Z consumers, including roughly 60 million active online shoppers are redefining how ethnic apparel is bought, styled and scaled. ...
- Created on 25 February 2026
- 19. From Zudio to Off-White, India’s fashion market splits between volume and premium
- (Apparel)
- ... precise portfolio segmentation with aggressive regional expansion. Know More Digital-first lead the trend Nykaa’s 9M FY26 revenue of Rs 7,374 crore reflects the platform’s growing dominance in India’s ...
- Created on 20 February 2026
- 20. India’s new inflation formula puts fashion, not food, at the center of growth
- (Apparel)
- 16 February 2026, Mumbai India’s inflation math has quietly undergone one of its most consequential rewrites in over a decade. With the government operationalising the first Consumer Price Index (CPI) ...
- Created on 16 February 2026
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