- 1. India’s online fashion growth resets with commitment fees, margin discipline
- (Apparel)
- 9 April 2026, Mumbai For nearly a decade, India’s online fashion segment thrived on aggressive discounting, free-everything convenience, and a relentless pursuit of Gross Merchandise Value (GMV). This ...
- Created on 09 April 2026
- 2. India’s fashion retail eyes the silver spend as 50+ consumers redefine premium growth
- (Fashion)
- For over a decade, India’s apparel industry pursued the youth market with relentless intensity. Fast fashion cycles, influencer-led discovery, and price-sensitive consumption patterns became the dominant ...
- Created on 21 May 2026
- 3. E-retail sector evolves as Gen Z captures 50% share in online fashion
- (Retail)
- India’s e-retail sector is undergoing a profound structural evolution as Gen Z captures nearly 50 per cent of the market share in online fashion and beauty. With the industry’s gross merchandise value ...
- Created on 21 May 2026
- 4. From Bridal to Dailywear: How Gen Z is rewiring India’s ethnic fashion economy
- (Apparel)
- 20 May 2026, Mumbai India’s ethnic wear market is entering a new phase as younger consumers redraw the boundaries between tradition, comfort and everyday utility. Once dominated by bridal couture and ...
- Created on 20 May 2026
- 5. The bricks-or-bust curve, why India’s D2C fashion brands win or wipe out
- (Apparel)
- 20 April 2026, Mumbai India’s D2C ecosystem has entered its most decisive phase yet: the migration from browser tabs to store fronts. What began as a digital arbitrage game powered by low-cost Meta traffic ...
- Created on 20 April 2026
- 6. From Stores to Smartphones: India’s e-retail fashion boom enters its defining phase
- (Apparel)
- 16April 2026, Mumbai India’s retail economy has entered a decisive phase, with digital commerce now shaping not just consumer behaviour but the future geography of fashion demand. What began as an urban ...
- Created on 16 April 2026
- 7. Beyond luxury, utility is driving India’s premium fashion growth
- (Apparel)
- 7 April 2026, Mumbai Premiumisation has graduated from marketing jargon to a commercial imperative in India’s retail sector, redefining how brands justify price points. As the second quarter of 2026 ...
- Created on 07 April 2026
- 8. Myntra leadership transition signals shift in India’s premium e-fashion strategy
- (Apparel)
- ... caused by ultra-fast fashion models while stabilizing its bottom line in a cost-sensitive capital environment. Publications Portfolio India’s leading fashion e-commerce marketplace Myntra is a premier ...
- Created on 03 April 2026
- 9. The ‘Barbie’ effect, global returnees are rewriting India’s $190 bn fashion playbook
- (Apparel)
- 30 March 2026, Mumbai India’s fashion and retail sector is entering a decisive phase of professionalization, boosted by a distinct founder cohort often described as ‘Barbie’ or Bachelors Abroad, Returned ...
- Created on 30 March 2026
- 10. From tailors to trendsetters fast fashion drives India’s menswear boom
- (Apparel)
- ... India’s menswear sector thrived on unorganized tailors and local outlets, offering volume-driven basics. The transition to branded retail is now increasing. Analysts project the organized menswear segment ...
- Created on 23 March 2026
- 11. Fast fashion falters, ethnicwear flourishes among Gen Z in India’s next retail cycle
- (Apparel)
- ... of both consumption and production. More critically, India’s 370 million Gen Z consumers, including roughly 60 million active online shoppers are redefining how ethnic apparel is bought, styled and scaled. ...
- Created on 25 February 2026
- 12. From Zudio to Off-White, India’s fashion market splits between volume and premium
- (Apparel)
- ... precise portfolio segmentation with aggressive regional expansion. Know More Digital-first lead the trend Nykaa’s 9M FY26 revenue of Rs 7,374 crore reflects the platform’s growing dominance in India’s ...
- Created on 20 February 2026
- 13. India’s new inflation formula puts fashion, not food, at the center of growth
- (Apparel)
- 16 February 2026, Mumbai India’s inflation math has quietly undergone one of its most consequential rewrites in over a decade. With the government operationalising the first Consumer Price Index (CPI) ...
- Created on 16 February 2026
- 14. Empowering the Roots: Budget 2026 charts a growth map for India’s domestic fashion and artisan economy
- (Apparel)
- 01 February 2026, Mumbai In a landmark move for India’s second-largest employer, the Union Budget 2026-27 has unveiled a comprehensive transformation roadmap aimed at revitalizing the domestic textile, ...
- Created on 01 February 2026
- 15. Fast fashion loses momentum as India’s shoppers demand value and longevity
- (Apparel)
- 21 January 2026, Mumbai India’s fashion retail industry is no longer moving in one direction. It is splitting cleanly and decisively into two distinct lanes. On one side are brands built on performance, ...
- Created on 21 January 2026
- 16. Offline Fashion Retail Goes Beyond Omni-channel in 2026: Weaponizing the $163B online surge as a ‘Force Multiplier’
- (Brands-To-Retail)
- 01 January 2025, Mumbai As part of our definitive annual series, "Wrap Up 2025, Outlook 2026," this feature explores the structural convergence of India’s digital and physical fashion ecosystems. The ...
- Created on 02 January 2026
- 17. Fashion and apparel dominates India’s real estate leasing with 35% share
- (Apparel)
- 26 December 2025, Mumbai The fashion and apparel segment dominates with nearly 35 per cent to 50 per cent of India’s total retail real estate leasing. Know More In 2025, retail real estate leasing ...
- Created on 26 December 2025
- 18. From basics to big business, kidswear becomes India’s fastest-rising fashion frontier
- (Apparel)
- 10 December 2025, Mumbai India’s children’s apparel sector, once regarded as a purely functional category dominated by school uniforms and basic essentials, has changed considerably. Know More What ...
- Created on 10 December 2025
- 19. India’s new dress code is weekend buying, fast fashion, and the end of seasonality
- (Apparel)
- 03 December 2025, Mumbai For decades, India’s retail economy ran on a familiar pulse. The year’s big bets were placed on Diwali, Eid, Christmas, and the wedding season, months when the tills rang loudly ...
- Created on 03 December 2025
- 20. Hopscotch ditches 'Flood the Market' for 'Fashion Focus', targeting exponential online grow
- (Apparel)
- 23 November 2025, Mumbai Hopscotch, India’s largest online kids’ fashion brand (founded 2011), is undergoing a major product strategy overhaul, shifting from its vast assortment model to a sharp focus ...
- Created on 23 November 2025
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