In order to meet consumers’ demand for new styles and ranges every season, fashion companies in India need to release new trends every season. A recent report tiled ‘Pulse of the Fashion Industry 2019’ ...
Fashion and lifestyle brand Good Earth has launched a handloom ready-to-wear line ‘Flow’ primarily made from malkha and kala cotton.
The new collection features more western wear and fusion style pieces ...
... the heritage handloom supply chain, bridging the gap between decentralized rural production and high-density urban consumption hubs like Navi Mumbai.
Modernizing heritage for the evolving consumer
The ...
... targets $100 billion in exports, is often framed as a scale ambition. In reality, it is a redesign of how Indian textiles are positioned in global trade. For decades, India’s handlooms and handicrafts ...
... uneven dye-affinity or inconsistent yarn bulk - the brand is leveraging advanced textile monitoring for its handloom sectors. This is critical as the brand navigates a volatile retail environment where ...
... like Instagram and WhatsApp is playing a critical role in product discovery and direct sales. Small boutique labels, independent designers, and handloom collectives are using these platforms to bypass ...
... Sujata and Taniya Biswas, Suta is a premium lifestyle brand that revitalizes traditional Indian handlooms through a modern, mindful design philosophy. Offering sarees, apparel, and accessories, the brand ...
... in 2008 by Sanjay Garg, Raw Mango is a premier design house specializing in contemporary handloom textiles. The firm reported Rs 101 crore in revenue for FY25, achieving an 84 per cent growth. With new ...
... itself in Lucknow’s iconic cultural district, the Kolkata-based brand is shifting from its Eastern strongholds to become a dominant national player in the premium handloom sector.
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Capturing ...
... will promote khadi, handloom and handicrafts at scale, while the proposed National Handloom and Handicrafts Programme will integrate and scale existing schemes to improve market access and value addition ...
07 August 2024, Mumbai
Observed on August 7, National Handloom Day honors India's vibrant tradition of handwoven textiles while promoting the handloom industry. Established in 2015 to commemorate the ...
07 August 2024, Mumbai
Observed on August 7, National Handloom Day honors India's vibrant tradition of handwoven textiles while promoting the handloom industry. Established in 2015 to commemorate the ...