Anushree Reddy’s new bridal collection launched at Aza store in Bandra, Mumbai
25 January 2022, Mumbai:
Anushree Reddy’s new Spring/Summer 2022 bridal collection was launched at the Bandra store of multi-brand luxury Indian fashion boutique Aza. Titled ‘Lamha’, the collection is an ode to traditional craftsmanship, reflecting royalty and sheer elegance in all its glory.
It features voluminous lehengas in rich magenta, red, and mustard yellows with blossoming floral motifs and tactile, glittering silver embellishments. Translucent dupattas, silk blouses, and traditional silhouettes make for a classic collection for brides looking for a timeless aesthetic.
Reddy also recently launched the bridal line with a preview event at its Bougainvillea’14 flagship store in Hyderabad’s Banjara Hills.
Her brand also displayed a range of men’s wedding and occasion wear featuring similar silver embellishments and floral tones on sherwanis and sets.
Reddy retails from her exclusive brand outlet in Hyderabad and numerous multi-brand outlets including Aza, Ogaan, and Pernia’s Pop-Up Shop. She launched her eponymous brand in 2010.