Renowned sports retailer, Decathlon has appointed Sankar Chatterjee as its new Chief Executive Officer for India. Chatterjee, who boasts over 20 years of experience in the sports industry and has been ...
28 November 2023, Mumbai
Decathlon India, initially a modest cash-and-carry format sporting goods retailer, has undergone a remarkable transformation, evolving from its single wholesale store in Bangalore ...
23 October 2023, Mumbai
French sporting goods brand Decathlon has expanded its presence in Chennai, unveiling a new store at Nexus Vijaya Mall. The store offers a wide variety of sports clothing and ...
05 September 2023, Mumbai
Decathlon, the renowned French sporting goods brand, has unveiled its 15th store in Bengaluru, located in Nexus Mall, Koramangala.
Promising
This eagerly anticipated large ...
04 March 2023, Mumbai
Decathlon, the French sportswear brand, is currently in discussions with the Indian government to allow it to retail products from other brands in its brick-and-mortar stores in ...
02 April 2022, Mumbai:
Decathlon, a French sporting goods retailer, will close all of its 60 stores in Russia as a result of consumer boycott calls.
Several customers have recently taken a stand against ...
30 March 2022, Mumbai:
Decathlon, the sportswear arm of a French retail empire facing criticism for staying in Russia since its invasion of Ukraine, said on Tuesday it was now suspending activities in ...
Decathlon is the official licensee of National Basketball Association (NBA) across India, Africa, Asia, Europe, the Middle East and Latin America markets. The sports goods retailer has signed a multi-year ...
Sports retail chain, Decathlon, plans to shut its Sardar Patel Ring Road store in Ahmedabad, launched seven years ago. This was “country’s biggest sports store” on January 15. “The operations of this store ...
... both established retailers and digital-first brands to expand their presence on rapid delivery platforms. Global sporting goods retailer Decathlon has already begun listing activewear, apparel and outdoor ...
... For example, Decathlon India had operational revenue of Rs 4,133 crore in FY25, making it one of the country’s largest sporting goods retailers. Yet the company’s growth has moderated significantly compared ...
... its existing network of 40 brick-and-mortar locations. However, managing high commercial real estate rents in prime shopping malls while competing against global sportswear giants like Nike and Decathlon ...
... premium segments, brands like Decathlon, HRX, and Clovia cater to value-conscious buyers.
Meanwhile, local manufacturers and private labels are tapping into mass markets with competitive pricing.
WATCH ...
... also serve as potential e-commerce fulfillment centers.
Decathlon plans to boost its reach in India via smaller stores, ranging from 200 to 500 sq. mt., and even smaller stores of 100-120 sq. mt.with ...
... focused store formats mirrors a trend already underway in the United States.
Fashion Guru
Leading this change in India are companies like Shoppers Stop, Decathlon, Spencer Retail, and Ikea. For instance, ...
... appliances. “Demand is resurging, driven by innovation and urban market growth,” he stated.
Sankar Chatterjee, CEO of Decathlon India, emphasized OmniCommerce’s role in retail. “Consumers decide where ...