Banana Club expands Hyderabad footprint with 17th store at Gateway Mall

Banana Club expands Hyderabad footprint with 17th store at Gateway Mall

29 December 2025, Mumbai

Banana Club has officially inaugurated its 17th exclusive brand outlet at Gateway Mall, Hyderabad, marking a significant milestone in its rapid ‘Pan-India’ expansion. The launch comes at a time when Hyderabad, alongside Bengaluru, has emerged as a primary engine for Indian retail, with the two cities collectively accounting for 60 per cent of the country’s total retail leasing activity in 2025. By securing a strategic position on the Lower Ground Floor of Gateway Mall, the brand is tapping into the city’s robust demand for ‘masstige’ fashion - a segment where domestic labels now represent over 85 per cent of new space take-ups. This move solidifies Banana Club’s presence in a market where fashion and apparel continue to dominate the leasing landscape, currently holding a 31 per cent share of the organized retail pie.

Scaling the omnichannel vision after record-breaking funding

This expansion is fueled by the brand’s recent landmark achievement on the ‘Pitch To Get Rich’ platform, where it raised Rs 12.25 crore at a Rs 245 crore valuation - the highest in the show's history. Unlike traditional retailers, Banana Club utilizes a vertically integrated model, leveraging in-house manufacturing to maintain gross profit margins between 50 per cent and 58 per cent. "Our journey is about more than just numbers; it’s about redefining the modern Indian man’s wardrobe with speed and precision," says Neel Bafna, Co-founder highlighting the brand’s ability to pivot styles based on real-time data. By bridging the gap between digital-native agility and physical retail experience, the company is successfully navigating the challenges of rising high-street rentals while targeting a bold roadmap to surpass 100 stores by 2027.

Founded in 2011 and headquartered in Bengaluru, Banana Club is a premier menswear label specializing in high-street western wear and smart casuals. Targeting young professionals across India’s Tier-I and Tier-II cities, the brand combines in-house R&D with an aggressive omnichannel strategy. Following its recent record-breaking funding, the company aims for a Rs 500 crore revenue milestone while championing sustainable, ‘Made in India’ manufacturing.

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