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TechnoSport to double EBO count by 2025-end

05 December 2025, Mumbai 

TechnoSport aims to seize a larger share of India’s booming sportswear market by expanding its double its EBO count from 28 to 50 by 2025-end. The brand is currently launching its largest EBO at Sarath City Capital Mall in Hyderabad. This expansion is strategically focused on key metro areas and the high-potential markets of Andhra Pradesh and Telangana, with new locations planned for cities like Vizag and Rajahmundry.

This concerted growth effort is perfectly timed to capitalize on surging market dynamics. The Indian sportswear segment is forecasted to achieve a Compound Annual Growth Rate (CAGR) exceeding 15 per cent through 2028. This growth is being fueled by twin forces: a nationwide spike in health and fitness awareness and the persistent popularity of athleisure, which has blended athletic wear into everyday fashion.

TechnoSport's core business model directly addresses the value-conscious middle-class consumer. The brand is known for offering performance wear featuring international-grade quality at highly competitive prices. The new Hyderabad location serves as a crucial showcase, allowing customers to fully experience its product range, which features proprietary technologies like advanced moisture-wicking and quick-dry fabrics - essential features for attracting today’s discerning shoppers.

While TechnoSport maintains a robust online presence, this substantial investment in brick-and-mortar stores highlights management's conviction that the apparel and fashion retail sectors require crucial ‘touch and feel’ engagement. The company is prioritizing operational excellence to ensure it can meet escalating demand across Tier I and Tier II cities. The primary operational challenge involves the efficient management of inventory and complex supply chain logistics across a quickly growing network.

By successfully hitting its target of 50 EBOs, TechnoSport intends to cement its standing as a major domestic player. These physical stores are expected to be vital tools for reinforcing brand awareness and ensuring the company's message of affordability and innovation resonates with a significantly wider consumer base.

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TechnoSport to double EBO count by 2025-end

Reliance Retail Ventures taps ex-Flipkart executive as new President and CEO

05 December 2025, Mumbai 

The holding company for Reliance Retail, Reliance Retail Ventures (RRVL) has named Jeyandran Venugopal, Former Chief Product and Technology Officer, Flipkart, as its new President and Chief Executive Officer.

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Having over 25 years of experience, Venugopal will be working closely with Isha Ambani, Executive Director, RRVL and the entire leadership team of Reliance Retail.

His mandate is to strengthen the retail portfolio, accelerate omnichannel growth, and drive technical and operational excellence across Reliance Retail's entire value chain.

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This appointment follows other high-profile recruitment news, including Reliance Retail naming former Netflix India marketing head Srivats TS as Senior Vice President and Head of Marketing. Venugopal has an extensive background with various e-commerce and technology giants, including Myntra, Snapdeal, Yahoo, and Amazon.

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GAP steps up retail footprint in India with the launch of GAP Koisks

04 December 2025, Mumbai 

Global fashion giant, GAP is dramatically stepping up its retail footprint in India with the introduction of GAP Kiosks, a compact, high-visibility format designed to boost accessibility in high-traffic commercial areas.

The launch of the kiosks is a tactical move that complements GAP’s established retail formats, which include GAP Family, GAP Kids, GAP Adults, and GAP Outlets. The new format is a clear reflection of the company's commitment to continuous innovation and expansion within the dynamic Indian market.

Conceived as agile, space-efficient customer touchpoints, the kiosks are specifically engineered to capture a broader customer base within major shopping malls and key retail centers. They prioritize convenience and aim to deliver a seamless shopping experience that aligns with changing consumer habits - namely, seeking quick, focused retail interactions.

By adopting this flexible and scalable retail model, GAP aims to achieve two primary goals: solidify nationwide brand consistency and efficiently reach untapped customer segments through cost-effective, adaptable channels. The company anticipates that the kiosk format will be instrumental in significantly accelerating its presence throughout the country in the coming months, marking a crucial step in cementing GAP’s dominance in one of the world’s fastest-growing consumer markets.

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GAP steps up retail footprint in India with the launch of GAP Koisks

Myntra to diversify revenue streams with international expansion

03 December 2025, Mumbai 

Walmart-owned fashion e-commerce giant in India, Myntra is preparing for a major international expansion, with plans to launch operations in Malaysia, the United Arab Emirates (UAE), and Australia.

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This strategic expansion aims to diversify revenue streams and cement Myntra’s ambition of becoming a global brand.

The company's global business is managed through its dedicated website, Myntraglobal, which processes orders from outside India. Shipments are dispatched directly from India and fulfilled in the destination regions through local partnerships.

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Myntra is expected to follow this lean, asset-light model, similar to its existing approach in Singapore, without establishing dedicated on-ground teams.

The company is slated to launch Malaysia operations within the next few months while UAE and Australia are a few months further out. This international foray will be a key focus for Myntra.

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This initiative marks Myntra’s second attempt to enter the UAE market, following a paused partnership with Emaar Group's e-commerce platforms, Noon and Namshi, in 2020. The strategy this time focuses on utilizing the same selection and inventory from India to serve diaspora consumers.

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Suta expands retail presence with new boutique in Mumbai

05 December 2025, Mumbai 

Strengthening its brick-and-mortar presence across India, womenswear brand Suta has grown its store count to 18 with the launch of its newest boutique in Satra Park, Borivali.

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Sujata Biswas, Co-founder of Suta, shared: “Borivali has a warmth that mirrors our brand. We want this store to be a place where people don’t just shop, but pause, feel, and reconnect with themselves.”

The new boutique highlights Suta’s range of ready-to-wear pieces, blending traditional aesthetics with the everyday wardrobe of modern Indian women.

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Shoppers are invited to explore vibrant collections of handcrafted sarees, blouses, and apparel, reflecting the brand’s deep passion for textiles.

More than just a retail space, the Borivali store is envisioned as a celebration of the community that has supported Suta over the years.

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The brand hopes it will serve as a sanctuary for those who believe in the magic of thoughtful, handmade fashion.

With this opening, Suta now operates four boutiques in the Mumbai metropolitan area, including locations in Thane, Kalina (Santacruz East), and Bandra West.

The label continues its ambitious expansion nationwide, with stores already established in major cities such as Kolkata, Bengaluru, Pune, Kochi, Hyderabad, Chennai, Delhi, Ahmedabad, Bhubaneswar, Lucknow, and Trivandrum.

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Eume names Ishaan Khattar as new brand ambassador

04 December 2025, Mumbai 

Homegrown premium travel and lifestyle brand, Eume has named acclaimed actor Ishaan Khatter as its new brand ambassador. This collaboration is a major milestone for Eume reinforcing its identity at the intersection of modern design, comfort, and style.

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The partnership is rooted in a shared philosophy: that movement is more than just physical travel—it is personal, expressive, and intentional.

Khatter's dynamic spirit, unique personality, and grounded creative approach perfectly align with Eume’s core values, a brand built on craftsmanship and contemporary sensibilities.

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Naina Parekh, Founder, Eume, emphasizes, the brand represents a lifestyle in motion, not just travel accessories. Khattar is a natural extension of that.

He’s energetic yet grounded, stylish yet effortless, and deeply connected to his craft. This partnership kicks off a very exciting new chapter for the brand.

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Khatter will represent Eume’s entire product line, highlighting how the collections seamlessly integrate into daily life, whether for work, travel, or leisure. The designs are created to balance comfort, durability, and a sense of understated individuality. Rather than endorsing a single item, Ishaan embodies the brand's complete spirit: versatile, expressive, and purpose-driven.

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Eume names Ishaan Khattar as new brand ambassador

New-Era Khadi introduces Navyug Khadi

03 December 2025, Mumbai 

Co-organized by the Khadi and Village Industries Commission (KVIC), the Centre of Excellence for Khadi (CoEK), the National Institute of Fashion Technology (NIFT), and the Fashion Design Council of India (FDCI), New-Era Khadi, a major event celebrating Khadi recently highlighted the textile’s modern evolution.

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The event introduced Navyug Khadi, marking a significant step toward making Khadi more contemporary and future-ready.

For the first time, a dedicated designer team curated a comprehensive display of products made by Khadi institutions nationwide, including sarees, garments, and yardages; accessories and home décor products.

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The exhibition brought together a diverse array of regional crafts, embodying the Prime Minister’s vision of a ‘New Khadi for New India.’

Highlights included Ikat from Odisha, Eri silk from Assam, Tangaliya from Gujarat, Silk from Karnataka, Cotton from Bengal, and traditional weaves from Telangana and Bihar, presenting Khadi as a modern, inclusive, and globally relevant textile heritage.

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A diverse range of Khadi apparel was showcased on the ramp, earning wide appreciation. A particularly inspiring moment occurred when representatives of Khadi institutions and artisans from across India walked the ramp.

Inaugurated on November 28th, the exhibition also featured the launch of the Khadi Knowledge Portal (Volume II).

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To run until December 3, 2025, the event includes exhibitions and sales counters, engaging workshops on hand spinning, natural dyeing, and sari draping, offering visitors a first-hand interactive experience with khadi.

Manoj Kumar, Chairman, KVIC, emphasized, New-Era Khadi embodies a powerful synergy of design, technology, and tradition. Khadi has become the preferred choice of the younger generation, intrinsically linked to job creation, environmental sustainability, and India's journey toward self-reliance, he noted.

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Jack & Jones opens first two standalone stores in UAE

05 December 2025, Mumbai 

Marking a strategic commitment by its parent company, Jack and Jones recently opened its first two standalone stores in the UAE. The stores were opened at Al Wahda Mall, Abu Dhabi, and City Centre Al Zahia, Sharjah. This move prioritizes direct-to-consumer (B2C) growth in the Middle East.

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Historically, the brand has operated through wholesale distribution and local partnerships. This strategic shift to dedicated physical stores is designed to capture a larger portion of the UAE's highly competitive and affluent apparel market, which serves as a regional retail gateway to the Gulf Cooperation Council (GCC) bloc.

Founded in 1990 and recognized globally for its denim and casual menswear, Jack & Jones is leveraging these new UAE stores as crucial vehicles for delivering the full, immersive brand experience.

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Establishing this B2C footprint is vital for boosting brand awareness and complementing its existing market presence.

Entering the UAE, one of the world’s most dynamic fashion markets, involves substantial operational challenges, including intense competition and the necessity of creating localized product assortments to satisfy diverse consumer tastes.

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However, this expansion is supported by Bestseller’s strong fiscal performance, which provides the necessary capital for this aggressive growth.

The success of the Abu Dhabi and Sharjah outlets will be critical. They will function as a case study for the future rollout of more stores across the Gulf, proving the company’s capabilities as a true retailer in a highly demanding global environment.

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Reliance Strategic Business Ventures partners The Hundred for Oval Invincibles franchise

04 December 2025, Mumbai 

A wholly-owned subsidiary of Reliance Industries (RIL), and Surrey County Cricket Club (Surrey CCC), Reliance Strategic Business Ventures has entered into a landmark partnership regarding The Hundred’s Oval Invincibles franchise.

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The deal finalizes the transfer of ownership from the England and Wales Cricket Board, with RIL taking a 49 per cent stake and Surrey CCC holding 51 per cent in the successful team.

Effective from 2026, both the men’s and women’s teams will be rebranded as MI London, officially becoming the newest member of the Mumbai Indians (MI) global franchise family.

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The Oval Invincibles have been the most successful franchise in The Hundred’s history, boasting an impressive five titles in five years.

This includes the women’s team winning the first two titles and the men’s team securing a remarkable three consecutive championships from 2023–2025, establishing them as the most dominant team in global franchise cricket over the last three years.

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The team's success has been fueled by local Surrey talent, such as Sam and Tom Curran, Will Jacks, and Alice Capsey, alongside international stars like Marizanne Kapp, Rashid Khan, and Adam Zampa.

With this acquisition, the MI Family now spans seven teams across five countries and four continents, reflecting MI’s commitment to expanding the sport globally.

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Over 17 years, the MI family has accumulated 13 league titles worldwide, including five IPL, two Women’s Premier League, two Major League Cricket, two Champions League T20, and one each in the ILT20 (MI Emirates, 2024) and SA20 (MI Cape Town, 2025), ensuring every team in the MI Family now has a championship trophy.

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Bestseller India appoints Manika Mittal as new Business Head-Vero Moda India

05 December 2025, Mumbai 

Bestseller India has appointed Manika Mittal as the new Business Head, Vero Moda India. This move reinforces the fashion brand's leadership as it pursues further expansion across the country.

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Mittal joins Bestseller India from Myntra, where she most recently served as the Head of International Brands. In that capacity, she was responsible for directing the strategy, marketing, and merchandising for leading global fashion labels on the platform.

During her tenure at Myntra, she played a pivotal role in securing and scaling major international brands in the Indian market, including Mango, Next, Abercrombie & Fitch Co, Hollister Co, and Trendyol.

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Furthermore, she was instrumental in developing India-entry blueprints and integrated go-to-market plans that spanned both online and offline (omnichannel) channels.

With over 18 years of experience spanning companies like Myntra, Aditya Birla Group, More Retail, and Madura Garments, Mittal has built a strong foundation in strategy-led growth, consumer-centric planning, and omnichannel expansion.

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An alumna of NIFT (National Institute of Fashion Technology) with a background in design and apparel technology, she also holds a specialization in business strategy from ISB (Indian School of Business).

In her new role, Mittal will be responsible for leading Vero Moda’s business strategy, brand positioning, and growth initiatives within the highly competitive Indian market.

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Myntra to host 23rd EORS on December 5, 2025

04 December 2025, Mumbai 

Myntra is set to host the 23rd edition of its flagship retail event, the End of Reason Sale (EORS-23), starting on December 5, 2025 with Myntra Insiders and VIP access beginning on December 4. Promoted under the main value proposition of a ‘Price Crash’, this edition is strategically timed to meet the high demand generated by the Wedding, Winter, and Holiday/Party season calendar.

The sale will offer a massive selection of over six million styles from more than 10,000 international and domestic brands, promising customers exceptional value across all categories. Key categories expected to see significant traction include ethnic wear, jewelry, and beauty products, driven by the wedding season, alongside a strong focus on winter apparel, party wear, and travel essentials for the year-end celebrations.

To enhance the premium shopping experience, the Myntra Luxe segment will feature top designer wear and the India debut of brands like Desigual. Furthermore, the event will leverage its vast social commerce ecosystem, featuring 400 Myntra Minis from over 75 creators to provide styling inspiration, and will prioritize speed with its M-Now service, offering delivery in as fast as 30 minutes in select cities.

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Myntra to host 23rd EORS on December 5, 2025

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