12 October 2023, Mumbai
Emma Chamberlain and Levi's® have launched a new collection inspired by the natural world of Northern California. The collection features six effortless pieces in earthy hues with a cozy-core styling and a signature woodsy print.
Tops include a vintage-inspired Boxy Jacket, a colorblock Mockneck Sweater, and a Fitted Knit Top with a pine tree design. Bottoms include a Midi Skirt, Trousers, and 501® Originals in a brown overdye with a lasered tree ring design.
Chamberlain served as Creative Director of the collection's campaign, which was shot using the backdrop of Northern California's diverse natural world.
"The Levi's® team gave me so much flexibility and basically took my exact ideas and made them real. It was such a magical experience," said Chamberlain. "I wanted the pieces to have classic silhouettes that you could wear for the next ten years and never get sick of."
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