As against Rs 71 crore profit in the corresponding period a year ago, footwear major Bata India reported a consolidated net loss of Rs 44 crore for the quarter ending September 30, 2020. Revenue for the quarter declined by 49 percent to Rs 368 crore, as against Rs 722 crore it reported in the corresponding period last year.
Moving from its strategy of revival to revitalization, the company opened all its stores during the quarter. It also focused on scaling up its presence in online marketplaces with an expanded range, scaling its own channel bata.in and its new digital channels to reach out to a wider customer base.
The brand expanded its physical stores in smaller towns by opening its 200th franchise store, ensuring availability in multi-brand outlets via distribution channel and also optimizing our network in the cities.
Currently, Bata has a retail network of over 1,415 stores in 450 towns in the country and also sells online on all leading e-commerce platforms.
