Indo Count Industries, one of the largest Indian manufacturer and exporter of bed linen has forayed into the 12,000-cr value-driven Indian bed linen market with the launch of their its brand, "Layers".
The newly launched brand "Layers" now joins the Indo Count family to make a mark in the Indian bed linen space. Hinged on contemporary styles and developed using cutting-edge technology, the brand boasts of special antimicrobial and anti-fungal properties in the health and wellness space. With Layers, Indo Count presents an affordable bed linen range for India's fast-growing aspirational class that is actively seeking means to upgrade their lifestyles, starting with their homes.
A flawless combination of global designs and value pricing, Layers hosts a range of smart bedding styles in bed sheet sets, reversible comforters, unique bed-in-a-bag (biab) and dohars.
The brand is an amalgamation of Indo Count's three decade-long experience of serving consumers around the world that has given the company a deep understanding of a variety of design styles that bore well with the Indian audience. The brand will be available through multi-brand outlets as well as virtual destinations of leading e-commerce portals.
