Aneeth Arora’s brand Pero showcased a second collection, this time for spring/ summer 2021, at Lakme Fashion Week titled ‘Locked in Love’ and inspired by Harajuku style and the recent lockdown.
Pero’s latest collection was a riot of pastel hues, frills, girlish ginghams, and the brand’s signature relaxed silhouettes. Inspired by the vibrant, constantly evolving street wear styles of Tokyo’s famed Harajuku district, Pero presented an innocent and playful aesthetic that was kept elegant by the addition of tailored pieces and fine textiles.
The collection was showcased with a fashion film in collaboration with Flying Boots Production. Models danced about a dollhouse-esque set complete with a retro-style pastel coloured kitchen and little garden. The film introduced different ‘lockdown characters’ including “the bookworm”, “the baker”, and “the sleepyhead” who playfully showed how they were spending lockdown in their floral haven.
The collection’s handwoven textiles included traditional ‘mashru’ weaving techniques from Gujarat as well as taffeta silks and gabardine from the south of India and stripes woven in Banaras. Pero's dollhouse-esque set matched its doll-like clothing - Lakme Fashion Week- Facebook
Pero has notably been expanding its distribution in Japan through multi-brand retailers and perhaps this collection is also an ode to the brand’s growing Japanese fan base.
