- 41. Myntra targets Gen Z shoppers (fashion-forward consumers) with app feature 'Style Cast'
- (Start-Up)
- 08 December 2021, Mumbai: Myntra has fully rolled out a Gen-Z focussed section on its app that will cater to specific fashion and style needs to this customer cohort that the online fashion retailer ...
- Created on 08 December 2021
- 42. Bewakoof enters street wear segment with a new collection, ‘Seedhe Gully Se’
- (Brands-To-Retail)
- ... YouTube. India is estimated to have about 390 million millennials and about 440 million in the Gen-Z cohort. This is a large consumer base for the streetwear segment. Bewakoof’s aim is to become a ...
- Created on 03 December 2021
- 43. Urbanic 'E-commerce Brand' reports strong sales on first day of listing on Myntra
- (Lifestyle)
- ... Urbanic has a high salience among Gen-Z shoppers. Ayyappan Rajagopal, Chief Business Officer, Myntra, the company’s collaboration with Urbanic will provide Gen-Z a shorter route to express themselves an ...
- Created on 06 September 2021
- 44. Myntra partners with digital fashion brand 'Urbanic' to offer differentiated fashion styles to shoppers
- (Apparel)
- ... biggest bases of Gen-Z -- one of the primary consumer segments of Myntra -- fashion shoppers as it creates wider accessibility, especially with Myntra being the preferred launchpad and platform for fashio ...
- Created on 24 August 2021
- 45. Fabindia collaborates with Hidesign for ‘Experience Store in Hyderabad’
- (Apparel)
- ... concepts, online and offline, to cater to India’s rising millennial and Gen-Z customer base. It is also developing new apparel, home, and décor lines to cater to younger shoppers like its new FabNU an ...
- Created on 21 July 2021
- 46. Gen-Z's ...
- (Tags)
- Gen-Z's ...
- Created on 28 January 2025
- 47. India’s fashion and apparel market to rebound in FY26: Ind-Ra report
- (Article tagged with: Gen-Z's)
- ... influence of Gen Z on consumption patterns, organized retail will continue to gain market share with fast fashion, ethnic wear, and luxury outperforming other categories. Social media's impact and Gen- ...
- Created on 28 January 2025
