- 1. HRX launches new campaign with Bollywood actors Triptii Dimri and Hrithik Roshan
- (Apparel)
- 23 July, Mumbai 2025 India’s leading homegrown fitness and active lifestyle brand co-owned by Bollywood actor Hrithik Roshan, HRX has launched its latest brand campaign, ‘Built for Sweat, Designed for ...
- Created on 23 July 2025
- 2. Star Power Showdown: Hrithik’s HRX hits Rs 1000 cr, Kohli’s brands show mixed fortunes
- (Apparel)
- ... Roshan’s HRX and Virat Kohli’s Wrogn and One8 reveal a deeper truth: while star power might offer a head start, long-term success demands authenticity, strategy, and consumer-centric innovation. HRX, ...
- Created on 08 July 2025
- 3. HRX promotes Ajay Singh as new Head-Business and Marketing
- (Apparel)
- 06 August 2024, Mumbai Fitness brand by HrithikRoshan and Exceed Entertainment, HRX has promoted Ajay Singh as the brand’s new business and marketing head. In his new role, Singh will lead the marketing ...
- Created on 06 August 2024
- 4. HRX & EatFit Collaborate, Expand with 'HRX by EatFit' Outlet
- (Brands-To-Retail)
- 08 June 2023, Mumbai HRX, the clothing and accessories brand founded by Bollywood celebrity Hrithik Roshan, is furthering its partnership with nutrition-based food retailer EatFit to establish physical ...
- Created on 08 June 2023
- 5. HRX launches flagship store in Mumbai, plans to open more in 2023
- (Lifestyle)
- 15 April 2023, Mumbai Hrithik Roshan launched the first flagship store for his fitness-focused clothing brand HRX in Mumbai. With the opening of this Mumbai store, HRX plans to expand its brick-and-mortar ...
- Created on 15 April 2023
- 6. HRX expects 1k cr revenue this year
- (Fashion)
- Ten year old HRX is targeting a revenue total of Rs 1,000 crores in the 2023 financial year. Hrithik Roshan’s fitness wear brand continues to expand and promote healthy living through exercise. The ...
- Created on 28 January 2023
- 7. HRX sees record sales at EORS
- (Apparel)
- 27 December 2021, Mumbai: The HRX M-live session during Myntra’s EORS (end of reason sale) witnessed record sales. Myntra featured HRX on Day 1 of the event, through its live shopping app, M-Live. HRX ...
- Created on 27 December 2021
- 8. Myntra EORS-15: HRX M-live session, a huge hit
- (Fashion)
- ... platform with 100k users participating in the session. Myntra's brand ambassador and owner of brand HRX, Hrithik Roshan engaged with a live audience during the session sharing fashion and fitness tips ...
- Created on 23 December 2021
- 9. HRX to launch sports and fitness category
- (Apparel)
- Activewear brand HRX will enter the sports and fitness category in collaboration with Flipkart. The brand expects the category to contribute 15 per cent to total revenues, says Afsar Zaidi, Co-founder ...
- Created on 01 June 2021
- 10. Athleisure brand transitions to ‘premium’ as digital sales explode
- (Apparel)
- 23 November 2025, Mumbai HRX, the homegrown fitness and lifestyle brand co-founded by Hrithik Roshan, is intensifying its focus on the premium segment, building upon its over ₹1,000 crore revenue milestone. ...
- Created on 23 November 2025
- 11. Athleisure Nation: Why India can’t get enough of active wear and leggings
- (Apparel)
- ... premium segments, brands like Decathlon, HRX, and Clovia cater to value-conscious buyers. Meanwhile, local manufacturers and private labels are tapping into mass markets with competitive pricing. WATCH ...
- Created on 11 September 2025
- 12. Wearing Their Own Name: How India’s fashion retailers are winning with private labels
- (Apparel)
- ... apparel sales, with notable growth in newly launched brands like Bandeya (men's ethnic) and Insense (women's western). Myntra: Drives around 35 per cent of its sales through owned brands like HRX, All ...
- Created on 12 August 2025
- 13. From gym floors to Instagram feeds, the Indian women’s activewear makeover
- (Apparel)
- ... increasingly stylish High (Durability, technology, support) Premium Affordable Utility Players Decathlon, Clovia, Van Heusen, HRX, Cult.fit (Cultsport) Functional, ...
- Created on 07 July 2025
- 14. Wrap-Up Report 2024 the rise of athleisure in India: A trend that's here to sta
- (Apparel)
- ... segments. Join our group Winners and losers The clear winners were homegrown brands like HRX, Alcis Sports, and Cultsport, who gained significant market share, offering a diverse range of products ...
- Created on 10 January 2025
- 15. Year 2024 wrap-up report of Indian women’s wear sector
- (Apparel)
- ... and loungewear, benefiting brands like HRX and BlissClub. Losers Traditional retailers: Many traditional retailers struggled to adapt to the rapidly evolving digital landscape and changing consumer ...
- Created on 02 January 2025
- 16. Celebrity-led apparel brands in India, a mixed bag of success
- (Apparel)
- ... their brands from time to time; from Salman Khan’s Being Human to Hrithik Roshan’s HRX not all have tasted success. HRX by Hrithik Roshan for example is a success story. This activewear brand, co-founded ...
- Created on 23 October 2024
- 17. Celebrity-led apparel brands in India, a mixed bag of success
- (Brands-To-Retail)
- ... from Salman Khan’s Being Human to Hrithik Roshan’s HRX not all have tasted success. HRX by Hrithik Roshan for example is a success story. This activewear brand, co-founded by Hrithik Roshan, has become ...
- Created on 07 October 2024
- 18. From Gyms to Streets: Athleisure takes over India's fashion aren
- (Apparel)
- ... on local preferences Traditionally, the Indian sportswear market was dominated by international brands like Nike, Adidas, and Puma. However, a new wave of domestic athleisure brands like HRX, Aastey, Blissclub, ...
- Created on 21 May 2024
- 19. Rising awareness and comfort driving athleisure market in India
- (Apparel)
- ... brands like HRX, Aastey, Blissclub, and Zymrat. According to industry analyses, the Indian sports apparel market was valued at $673.34 million in 2022, projected to reach $1926.10 million by 2029, growing ...
- Created on 25 April 2024
- 20. HRX
- (Tags)
- HRX
- Created on 06 August 2024
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