... collection includes dresses, tops, co-ords, trousers, T-shirts, denims, skirts and shorts.
ALSO READ Myntra launches Style Squad to curate collections and content for consumers
It targets Gen-Z ...
... “creating a more global, transversal experience,’’ that he said would bring the brand “closer not only to our loyal customers but also new Gen-Z clients.”
The Milan fashion powerhouse made the move ...
... Gen-Z consumers.
What is Customized Tailoring?
Custom/ customized tailoring as the name suggests is the client's custom stitching of the product. Despite being an old concept, the advent of new technologies ...
... billion company after a blockbuster IPO, helped millennial and Gen-Z consumers buy high-end beauty brands as well as access tutorials and testimonials from social media influencers.
That’s a far cry ...
... officer, Sharon Pais.
Style Cast caters to the unique fashion preferences of Gen-Z customers with over 3000 styles. It features three curated multi-brand segments with the themes: Winter Wonderland, ...
08 December 2021, Mumbai:
Myntra has fully rolled out a Gen-Z focussed section on its app that will cater to specific fashion and style needs to this customer cohort that the online fashion retailer ...
14 November 2025, Mumbai
The rapid growth of India’s apparel market is not just a story of rising incomes it’s the story of rising consciousness. A generation shaped by climate anxiety, digital fluency, ...
17 December 2025, Mumbai
India’s fashion economy is in the midst of a sweeping realignment one that is redefining how the country buys, aspires, and expresses itself.
This evolution, often described ...
11 December 2025, Mumbai
India’s value fashion sector once a low-margin, low-branding backwater has transformed into the hottest battleground in the country’s $110 billion apparel economy.
With Gen ...
... influence of Gen Z on consumption patterns, organized retail will continue to gain market share with fast fashion, ethnic wear, and luxury outperforming other categories.
Social media's impact and Gen-Z' ...
... almost gravity-defying rise of "Ultra-Fast Fashion."
Publications Portfolio
Driven by a Gen-Z thirst for micro-trends and the algorithmic precision of digital-first disruptors, the fast-fashion segment ...