TechnoSport drives Rs 1,000 crore revenue goal with leadership change
17 April 2026, Mumbai
A rapidly scaling leader in the Indian activewear segment, TechnoSport has appointed Sachin Tandon as Chief Planning and Supply Chain Officer. This executive move is designed to fortify the brand’s operational framework as it pursues an ambitious revenue target of Rs 1,000 crore by FY 26-27-end. Armed with over two decades of expertise from retail giants such as Myntra and Aditya Birla Fashion & Retail, Tandon will oversee end-to-end demand planning and inventory optimization. His role is critical to synchronizing TechnoSport’s vertically integrated manufacturing units in Tirupur with its accelerating offline footprint, ensuring that high-velocity inventory cycles support the brand’s transition from a distribution-heavy model to a robust direct-to-consumer and exclusive retail powerhouse.
Retail velocity and Tier-II market penetration
The leadership expansion coincides with an unprecedented retail rollout, characterized by the ‘10-in-10’ strategy where the brand inaugurated 10 EBOs within a single 10-day window. TechnoSport successfully achieved its FY26 milestone of 50 operational stores by March 2026 and is now tracking toward a 135-store network by next year. The brand focuses on building an agile supply chain that mirrors the speed of our retail growth, states Puspen Maity, CEO, TechnoSport. By focusing on emerging markets such as Bhagalpur and Jabalpur, the company is capturing the rising demand for technical apparel in Tier-II and Tier-III cities. With the Indian activewear market projected to grow at a 15-20 per cent CAGR, TechnoSport’s investment in sophisticated planning systems provides a defensive hedge against the logistics volatility often associated with rapid geographic scaling.
Founded in 2015 and headquartered in Bengaluru, TechnoSport is a premier activewear brand specializing in high-performance, affordable apparel utilizing proprietary fabric technologies like Techno Dry and Cotflex. With 50+ EBOs and a network of 7,000 retailers, the company is targeting Rs 1,000 crore revenue by FY27. Following a $32 million Series A funding round in early 2026, TechnoSport is expanding its manufacturing capacity in Tirupur to support global export ambitions.
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