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Popees intends to expand its retail presence in India

15th September 2021, Mumbai:

With the opening of 100 new stores this year, Popees, a major children's apparel company, plans to increase its retail footprint across the country.

The firm will concentrate on expanding in the south Indian market, both via its own stores and through franchisees. Later this year, it intends to expand into the international market by adding outlets in London and Manchester.

“The brand has 32 exclusive locations in south India, in addition to hundreds of multi-brand outlets carrying its products,” Popees managing director Shaju Thomas said in a statement. 

We opened 25 of these 32 locations since the Covid epidemic, and despite the lingering pandemic, the performance and prospects of these locations were quite good, prompting us to embark on this retail growth spree.” “Popees also aims to increase the number of exclusive stores to more than 100 this year, with a goal of 500 in five years.

We want to reach Rs 1,000 crore ($136 million) in five years,” Thomas remarked. Popees presently has three factories that manufacture approximately 5 lakh garments each month across a variety of categories. Amazon, Flipkart, and Ajio are just a few of the main e-commerce sites where the company sells.

 

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Popees intends to expand its retail presence in India

Reliance Retail introduces a saree and ethnic clothing idea for ladies

11th September 2021, Mumbai:

The opening of 'Avantra by Trends,' an exclusive saree and ethnic clothing concept shop developed especially for women, has been announced by Reliance Retail.

According to a press statement from the firm, the main store here is 9,500 square feet. 'Avantra by Trends' is a unique idea created just for the modern Indian lady between the ages of 25 and 40, who appreciates tradition, history, and legacy and celebrates all things 'Indian' and 'Ethnic,' according to the company.

The idea presently collaborates with more than 80 weavers, designers, artisans, master craftsmen, and manufacturers around the country, including 10 award-winning artists/Master craftsmen in 25 saree craft clusters in 11 states.

It is being positioned as the first pan-India brand that will extend into metros, Tier 1, Tier 2, and Tier 3 markets, with plans to open about 30 outlets across southern states by the end of the current financial year before moving into other regions, according to the statement.

RIL to take Reliance Trends store count to 2,500 in next five years |  Retail News India

 

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Reliance Retail introduces a saree and ethnic clothing idea for ladies

Ashish Oberoi to be the new COO for 'Spar India'

21st September 2021, Mumbai:

Spar India has appointed Ashish Oberoi, CIO, Foreever New as the new COO. Oberoi will work with all key stakeholders for business critical projects at Spar and will also build the firm’s IT framework and solutioning. At Forever New, he served as the head of the technology department where he was responsible for implementing IT strategies including digital and Omni channel.

Oberoi has 14 years in retail with different fashion brands like Blackberry’s and Adidas group where he was involved in building RFID based Order management system, POS implementation for over 1000+ stores, process automation on order execution at WH, and in building ecommerce platform and Omni Channel strategies.

Spar Hypermarkets in India is a partnership between Dubai based Landmark Group’s Max Hypermarkets India and Amsterdam based Spar International. The company started with one store in 1932 and now comprises of 12,500+ stores in 44 countries across 4 continents. It has 25 stores across 9 cities in India. These are in Bengaluru, Mangalore, Shimoga, Chennai, Coimbatore, Hyderabad, New Delhi, Gurugram, & Ghaziabad.

 

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ASICS plans to open 18 new locations in India by 2022, with a 25 percent increase in revenue

11th September 2021, Mumbai:

According to a top corporate executive, ASICS intends to add 18 outlets to its sales network in 2022, expanding its footprints in India even further and achieving value-based growth of up to 25% by that time.

Under the present FDI policy in retail, the business, which has already begun domestic manufacture of several of its items, expects to satisfy 30% of local sourcing criteria. Aside from that, ASICS is increasing its product selection and anticipates e-commerce to contribute about 40% of sales, a market that has seen rapid development since the epidemic.

ASICS India Managing Director Rajat Khurana stated that the company's aim is to "intensify its presence on e-commerce platforms while also increasing its business through its network of retail outlets." "We intend to establish 15-18 retail locations in 2022," Khurana told PTI, adding that the majority of the stores will be in non-metro tier-II and tier-III areas. ASICS now maintains a franchise network of 55 shops across the country.

The company's apparels business has recently increased in scope, and its contribution to the overall business is increasing. "By value, we expect the business to expand 20-25 percent in 2022," he added.

In addition, the firm is increasing its reach on e-commerce platforms, which have seen rapid development as a result of a shift in customer behavior during the epidemic, according to Khurana. "In the last two years, e-commerce has been a growth engine for us," he added, adding that by 2021, e-commerce would account for 40% of ASIC's revenues. He noted that internet sales accounted for about 20% of ASIC sales in 2019.

"Both channels (retail and internet) must expand at the same time. E-commerce would be accompanied by a retail growth strategy. Both networks have a distinct target audience "Added he. ASICS is now having its entry-level footwear, school shoes, and clothing made in the United States.

 

"We want to hit this in the next 2-3 years," Khurana said when asked when it will meet the mandated 30% local sourcing barrier. "We have the appropriate infrastructure here, and if everything goes well, we'll be able to execute it in the next couple of years," he continued. ASICS' sales network would thereafter be made up of a combination of company-owned, company-operated, and franchise outlets, according to Khurana.

On Thursday, ASICS also revealed their commitment to developing future wrestling talent in India. The Japanese sports giant will seek to bolster its focus on the sport of wrestling by providing young athletes with cutting-edge gear and footwear. Bajrang Punia, a bronze medallist in the Tokyo Olympics, spoke about his experience with the company.

ASICS, a prominent designer and producer of running shoes, athletic and sport-style footwear, clothing, and accessories, was founded in 1949.

ASICS India will add 18 stores in 2022 | Apparel Resources

 

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