20 November 2023, Mumbai
American Eagle, the US-based denim and casual wear brand, has unveiled its exclusive outlet in Bengaluru's Phoenix Mall of Asia. The store caters to both men and women, featuring a dedicated denim segment with diverse cuts and washes, including bootleg and distressed styles.
Beyond denim, the store offers staple garments like graphic t-shirts, plaid shirts, and polo shorts. Designed with a vibrant interior adorned with images of smiling, youthful faces donning the latest designs, the store aims to resonate with a Gen Z and millennial audience.
Positioned alongside renowned Indian and international brands in the mall, such as Guess, Fcuk, and Lacoste, American Eagle adds its signature style to the fashion hub.
The recently inaugurated Phoenix Mall of Asia, situated in North Bengaluru, launched the 'Wedding Wow Season' shopping event on November 20, featuring collections from brands like W, Soch, Biba, and Ethnix, among others. The mall, built on a 13-acre land parcel, opened its doors in Hebbal on October 20.