27 April 2022, Mumbai:
Mixing its signature desi office-ready attire, ethnic wear, and lifestyle brand Biba has launched a new workwear line.
Called ‘Work Vogue’, the new range reinvents Biba’s classic kurta sets with clean lines, comfortable drapes, and fusion-style options.
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The new range was launched on Biba’s e-commerce store and in its exclusive brand outlets across India.
The workwear line features fusion and western styles along with ethnic wear sets.
It pairs printed blazers with plain, fitted trousers, and loose-fit tops.
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Some highlights include a mustard yellow floral blazer and a pink slim-line kurta set.
Quickly responding to changing times, Biba launched a loungewear range during the lockdown. Biba also expanded its sleepwear collection during the period.
Currently, the brand is gearing up for its initial public offering to raise funds for repaying debts and for other corporate purposes.
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