Birkenstock India: To Expand Offline Retail Presence

15 June 2022, Mumbai:

German Footwear brand Birkenstock has entered the Delhi market with two mono-brand stores two in Select Citywalk, Saket & in DLF Promenade, and Vasant Kunj in Delhi.

Birkenstock styles have been a cult favorite of celebrities, fashion designers, style icons, and consumers across the globe for decades.

The brand’s history dates back to 1774 and it plans to continue to expand its brick-and-mortar presence in India across the country’s key cities, according to Hattab.

Stores took the opportunity of unveiling Birkenstock’s spring/ summer 2022 collection they are in sync with the brand's core philosophy which is to be both functional and seasonal.