Good Glamm Group: Set to doubling video content

08 August 2022, Mumbai:

Good Media Co, part of the Good Glamm Group, said it is doubling down on video content to accelerate the Group’s content-to-commerce strategy.

It will be investing $5 million to increase the reach of its video assets and digital media platforms by 150 percent and scale revenue across the Good Glamm Group brands by 50 percent.

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The Good Glamm Group, Direct-to-consumer (D2C) beauty, and personal care conglomerate have restructured its business enterprise into three divisions as a futuristic model- Good Brands Co., Good Media Co., and Good Creator Co.

Online beauty and personal care startup, the Good Glamm group CEO, DARPAN SANGHVI, The Good Glamm Group, which owns the MyGlamm brand.

(Business Line report)

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