Lavie widens retail network with 10th EBO in Pune


Owned by Bagzone Lifestyle, renowned fashion brand, Lavie has widened its retail network by inaugurating its 10th exclusive retail outlet within the Aero Mall in Pune.

The store boasts an extensive array of offerings, catering to every facet of contemporary living. It retails everything from elegant handbags to versatile sling bags, from sophisticated tote bags to practical laptop carriers, and from trendy backpacks to accessories.

In a strategic move to diversify its product portfolio and cater to the evolving tastes of its clientele, Lavie forayed into the watches category in November 2023. The brand offers a range of exquisitely crafted watches, thoughtfully curated for the modern woman.

Founded in 2010 by Ayush and Shobha Tainwala, the brand Lavie has, since its inception, seamlessly blended style with functionality to resonate with fashion-forward individuals across the nation. Expanding beyond its brick-and-mortar presence, Lavie has carved a significant niche in the digital realm, harnessing the power of its user-friendly website and prominent e-commerce platforms to reach a wider audience.

The creative force behind Lavie's success story, Bagzone Lifestyle is headquartered in Mumbai. In addition to Lavie, the company boasts an impressive portfolio of brands, including Fé Lavie, a coveted name in the realm of footwear, and Lavie Sport, a burgeoning label synonymous with athleisure chic.

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